Wednesday, June 24, 2015

Mobile Search Secrets from Cisco, The Home Depot & more!

ClickZ logo
Free Webinar: Mobile Search Conversion Strategies
Mobile Version  |  Online Version

Exclusive Webinar:
Advanced Conversion Strategies for Mobile Search: Secrets to More Clicks, Calls, and Sales

Learn from The Home Depot, Cisco, and DialogTech as they present the latest best practices for converting more mobile SEM clicks, calls and sales. Register to receive the on-demand link so you can tune in at your convenience.

Download the
On-Demand Link

You'll Learn:

  • Advanced tips for driving conversions from mobile paid search, local search, and SEO
  • Strategies for optimizing paid search ads and landing pages for mobile
  • How click-to-call extensions, Google's new "Nearby Business" mobile ads, call-only ads, Google Voice, Apple watches, and other technologies are impacting search
  • Key future trends of mobile search and how your business can be ready for them

Speakers: Cisco, The Home Depot, DialogTech, ClickZ 

Download the on-demand link today to take your conversion strategies for mobile search to the next level!

- The ClickZ Team

 

 

Attend the Webinar Live or Receive the On Demand Link!

 

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AOP Digital Publisher of the Year 2010 & 2013

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Monday, June 22, 2015

Tomorrow: Uncover the Power of Mobile Apps to Drive ROI

ClickZ logo
Free Webinar: Drive Engagement with Mobile Apps
Mobile Version  |  Online Version

Exclusive Webinar Tomorrow:
The Power of Mobile Apps to Drive Engagement and ROI

Join us tomorrow on Tuesday, June 23 at 12pm ET/ 9am PT to learn from Homes.com, Cadence Bank, Urban Airship and ClickZ as they present on how to tap into the power of engaging, retaining and fostering loyalty among app users to increase the lifetime value of their product.

Register Now

This webinar will uncover topics like:

  • Lead them to loyalty – Uncover the power of deep links to create customized mobile experience
  • One message for the masses – Craft broad messages that feel personal
  • Timing is everything – Learn when and how often to send push notifications for maximum impact
  • The win-back – Discover proven tactics to re-engage users
  • Sky is the limit – Mobile App trends that are revolutionizing engagement

If you can't make the webinar live, register anyway to receive the on demand link so you can catch-up in your own time. We hope you can join us tomorrow!

Best Regards,
- The ClickZ Team

 

Attend the Webinar Live or Receive the On Demand Link!

Webinar
Tues, June 23


Time: 
12pm ET/ 9am PT 

Hosted by:

 

AOP Digital Publisher of the Year 2010 & 2013

© Incisive Interactive Marketing LLC. 2015 All rights reserved.55 Broad Street, 22nd Floor, New York, NY 10004

This email is intended for adisakseo@gmail.com. If you do not wish to receive this email please:

Update Your Details or Unsubscribe.

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Wednesday, June 3, 2015

Mobilegeddon Has Come and Gone - Now What?

Search Engine Guide

June 3, 2015

More Ways to Stay Updated: RSS Tweet This! Twitter



Kevin Johnson

Mobilegeddon Has Come and Gone - Now What?

by Kevin Johnson

Businesses across the nation went into a panic after Google announced that it would be updating its search algorithms to remove non-"mobile-friendly" sites from searches conducted on mobile devices. "Mobilegeddon" has now come and gone, and while its overall effect on SEO is still being debated, the fact remains that optimizing a site for mobile users is still an important step for anyone looking for online success.


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Mike Moran

Should I stay away from highly competitive keywords?

by Mike Moran

If you've used Google's Keyword Tool, you've probably seen the column called "Competitiveness," with levels low, medium, and high. The low. medium, and high are based on the competitiveness of a keyword among paid search advertisers. The more advertisers are bidding on a keyword, the higher the competitiveness. By itself, paid search competitiveness tells you nothing about the organic search competitiveness, but in reality they usually run about the same. So, most people ask the same thing about keywords: "Should I stay away from highly competitive keywords?"...



Jayson DeMers

Proceed With Caution: Web Design Can Directly Affect SEO

by Jayson DeMers

SEO is a process that requires ongoing education and learning. And while much of the focus is on building quality inbound links, identifying and optimizing for the right keywords and semantic search terms, and investing in quality content, you can't ignore the obvious impact of web design on your site's search rankings....



Web Design Resources for Non-Designers

SEO Book

The resources in this list are every bit as powerful as any of the professional-grade software, but they are free. (Some do offer premium versions with more options.) The only downside is that it might be a little bit tougher to find tutorials for some of these programs compared to the industry standard software like Adobe Photoshop or Illustrator.



More precise data in the new Search Analytics report

Google Webmaster Central Blog

We’re very happy to announce Search Analytics, the new report in Google Webmaster Tools that will allow you to make the most out of your traffic analysis. The new Search Analytics report enables you to break down your site's search data and filter it in many different ways in order to analyze it more precisely. For instance, you can now compare your mobile traffic before and after the April 21st Mobile update, to see how it affected your traffic.



Delivering the right information in your ads

Google AdWords Blog

Now more than ever, people search online to find things nearby. In fact, Google search interest in "near me" has doubled since last year,1 with 80% coming from mobile.2 In these moments, consumers have heightened expectations for immediacy and relevance — 4 out of 5 say they want search ads to be customized to their city, zip code or immediate surroundings.3 That’s why we continue to develop richer local ad formats that deliver more relevant information based on what someone searches for.



AdWords Editor now supports labels, Upgraded URLs, ads in apps, and more

Google AdWords Blog

Today, we’re introducing another exciting update to AdWords Editor, available to all advertisers globally. This version includes full support for labels, Upgraded URLs, call-only ads, ads in mobile apps, and much more.



Which SEO Tools Are Worth Your Time?

Search Engine Land

Ever wondered what tools are used by some of the best in the industry? Author and SEO expert Stephan Spencer shares his top free and premium SEO tools.



10 Ideas: How To Fix A Damning Business Review

Search Engine Land

Because businesses live and breathe based on their star ratings in Google and Bing, here are 10 ideas for turning around collective negative reviews and addressing outlier bad reviews that can tank you.



Are Landing Pages Killing Your Conversion Rate?

Search Engine Watch

If you want to make the types of meaningful landing page optimizations that can boost your conversion rates by 3x, 5x or 10x, check out these 5 conversion hacks.



Pinterest to Add Buy Button for Revenue Generation

Search Engine Watch

Pinterest has unveiled transactional pins. Will its “Buy Button" work better than Twitter’s and Facebook’s version?



Linkophobia: Fear of Link-Building

Search Engine Watch

Though Google has warned people against link-building, it's a helpful practice that many people fail to differentiate from link-scheming.



7 Directives to Help You Navigate the SEO Landscape of the Future

Search Engine Watch

Relationships, social media, user experience and long-tail keywords are a few things that can bring your SEO strategy to the next level.



Google to Add Buy Buttons in Sponsored Mobile Search Results

Search Engine Watch

Google is going to hop on the buy button bandwagon, but will the tech giant be able to become an online marketplace like Amazon?



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