Friday, May 22, 2009

SearchDay: The Future of Affiliate Marketing

Today's Columns: » The Future of Affiliate Marketing  » Cabela's, Performics, and Performance Marketing  » Before You Start Link Building 
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SearchDay May 22, 2009
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Today's Top Story:

SEW Expert - Frank Watson Frank
Watson


The Future of Affiliate Marketing
More SEW EXPERTS: SEM CROSSFIRE SEW EXPERTS: SEM CROSSFIRE
Affiliate marketing and paid search share a lowly position in the marketing efforts of most Fortune 500 companies, mainly because it seems like a lot of work for a little return. What the industry needs is a new kind of affiliate marketing network.
» Full story » Print version



Search Engine Watch Experts Columns

SEW Expert - Sage Lewis Sage
Lewis


Cabela's, Performics, and Performance Marketing
More SEW EXPERTS: PROMOTION & LINK BUILDING SEW EXPERTS: PROMOTION & LINK BUILDING
Today. we'll look at an interesting promotion that drives online shoppers to offline retail locations using coupons. There are some important things to learn from this successful online/offline promotion.
» Full story » Print version


SEW Expert - Eric Enge Eric
Enge


Before You Start Link Building
More SEW EXPERTS: BY THE NUMBERS SEW EXPERTS: BY THE NUMBERS
Link building is not something you should launch into without doing some planning. You need to think through the overall plan, because doing so will help you obtain significantly better results.
» Full story » Print version



News from the Search Engine Watch Blog

Twelve Twitter Tools, Tips, Tricks, Techniques and Twoubles
Posted by Greg Jarboe  May 22, 2009

Andrew Goodman, the editor of Traffick, has posted "Is Guy Kawasaki Singlehandedly Ruining Twitter (Part 2)." Goodman takes a deeper look at the tactics could turn Twitter into a "digital trailer park." This prompted me to take a second look at what others in the search engine marketing industry have ...
» Continue reading

adCenter Makes Website Exclusion and Site Performance Reports Available for Content Ads
Posted by Nathania Johnson  May 22, 2009

Earlier this week, Microsoft's adCenter launched a contextual ad network, Content Ads. Two new adCenter features allow advertisers greater control in ad placement. Website exclusion does exactly what the name implies. If you don't want your ad to appear on a specific website, this feature prevents it from doing so. ...
» Continue reading

Google Updates Search Suggestion Feature with Links and Personalization
Posted by Nathania Johnson  May 22, 2009

Google is making 4 major updates to its search suggestion feature. If you're not aware, Google Suggest is a list of keywords that appear in a drop-down menu when you type your query on Google.com. It was set as default on the Google homepage last August. The new updates will ...
» Continue reading



Search Engine Watch Forum Discussions

Affiliates & Paid Search  May 21, 2009
We recently started accepting affiliates and are already seeing brisk sales and a steady stream of applicants. The trouble is, we're also seeing several affiliates bidding on our brand name in paid search, sometimes surpassing our own bids and blocking our own ads in direct violation of the affiliate agreement. How ...
» Join the discussion


should I block robots...........?  May 21, 2009
Hi I keep updating my website regularly with some new changes but every time I work on the backend I block robots visits on my website to prevent wrong or incomplete indexing by them in their database. My question is should I block robots while I am working on the scripts of ...
» Join the discussion


How To Generate Business For An SEO Company  May 20, 2009
Hi There, I know this sound a little like an oxymoron an seo company needing help in drumming up business. But there you go. I started learning SEO about three years ago and have done freelance for a while. About six months ago I started my own business. However, business has now ...
» Join the discussion





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