SearchDay: E-mail Marketing 101

Today's Columns: » E-mail Marketing 101  » Virtual Pageviews -- Ways to Measure so Much More With Analytics  » Apple/Google Turf Battle Rages On: Mobile Search on the Block  About | Blog | Forums | Search Marketing Topics | Ratings & Stats | View Online SearchDay January 25, 2010

Top Jobs Senior Client Service Manager Marin Software San Francsico, United States Senior Manager, Online Media Vonage Holmdel, United States Account Executive Outside Sales myYearbook.com New York, United States Associate Account Manager Efficient Frontier Sunnyvale, United States SEO Manager Travelocity New York, United States Today's Top Story: Ron Jones E-mail Marketing 101  SEM BASICS Tips on e-mail marketing providers, how to build an e-mail database, e-mail frequency, spam compliance, landing pages, graphics, social media, and more. » Full story » Print version Search Engine Watch Experts Columns Frank Watson Virtual Pageviews -- Ways to Measure so Much More With Analytics  THE SEARCH INDUSTRY Virtual pageviews and more detailed event tracking now allows Web site owners to get granular and create data to use when making design, marketing, and site architectural decisions. » Full story » Print version Michael Boland Apple/Google Turf Battle Rages On: Mobile Search on the Block  LOCAL & MOBILE SEARCH Bing could replace Google as the default iPhone search engine. What impact might this have on mobile local search? » Full story » Print version Real-Time Web Results & Alerts Webtrends Analytics 9 More » News from the Search Engine Watch Blog Google's Answer Highlighting Bolds Facts in Results Posted by Nathania Johnson   Jan 25, 2010 Google is updating its search results to provide fact-based answers directly in the results. The feature is called Answer Highlighting and it bolds facts in the text description area of a result. For example, if you're curious as to how tall the Empire State building is and query "empire state building ... » Continue reading Google Unveils New Rich Snippets Format for Events Posted by Nathania Johnson   Jan 25, 2010 Rich snippets allow webmasters to include structured data that search engines can include in their search results. Google is introducing a new format for rich snippets: events. The events markup is based on the hCalendar microformat. Here's how it would look in the search results: ... » Continue reading Bing Serves Up Recipe Search Posted by Nathania Johnson   Jan 25, 2010 Foodies, get excited. Bing has added a new recipe search to its repertoire. Pulling from popular recipe sites such as delish.com, epicurious, and MyRecipes.com, Bing is able to supply you with a bunch of options for various dishes you wish to create. Ratings and a quick look at nutritional information accompany ... » Continue reading Brin and Page to Sell 5 Million Shares of Google Stock Posted by Nathania Johnson   Jan 25, 2010 Google founders Larry Page and Sergey Brin have filed plans with the SEC to sell five million shares of Google stock each over the next five years. The sale will bring the pair's ownership of Google down to 48%, slightly less than majority control. Not to worry as CEO Eric Schmidt ... » Continue reading Is a professional SEM worth more than a pound of Bananas? Posted by Mike Grehan   Jan 25, 2010 It being Friday and just for fun... On CNN Money this morning, I heard the mayor of Athens, GA commenting on wages and bonuses. And he said something about breaking down your annual salary to how much you earn per minute and see how much you're worth. He said "per minute ... » Continue reading comScore says global search market grew 46 percent in 2009‏ Posted by Greg Jarboe   Jan 25, 2010 Image by SESConferenceSeries via FlickrcomScore has just released a study on growth in the global search market in 2009. The study revealed that the U.S. remains the largest search market worldwide, while Google Sites retains a commanding position in the global search market. More than 131 billion searches were conducted ... » Continue reading Search Engine Watch Forum Discussions Huge List of SEO Resources for Beginners  Jan 25, 2010 I was just reading a blog by a guy called Sam Tilston and I came across this huge list of SEO resources: http://www.samtilston.com/the-top-100-seo-sem-resources I reckon the list would be really good for beginners, what do you think? » Join the discussion Ask Questions here  Jan 23, 2010 We want to organize answers so they are easily accessible by topic - if a thread gets long or diverse enough we can make others within the topic. But lets start the questions here. » Join the discussion Thanks for marketing our product  Jan 23, 2010 The SES affiliate program is here to help you monetize your marketing potential. » Join the discussion google PR downgrade  Jan 21, 2010 Hi, on one of my sites google has been downgrade the PR. the previous PR was 3 and now is 2. Can any of you can tellme how can this happend? or what can I do to avoid happening again? » Join the discussion White Papers

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