SearchDay: Top International Search Marketing Failures to Avoid in 2010

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Top Jobs Website Content Manager Plan USA Warwick, United States Regional Marketing Leader Nationwide Insurance Raleigh, United States U.S. Account Director Econsultancy.com New York, United States Sr. Search Marketing Manager Match.com Dallas, United States Online Marketing Coordinator Cortina Learning International, Inc. Wilton, Today's Top Story: Michael Bonfils Top International Search Marketing Failures to Avoid in 2010  SEW EXPERTS: INTERNATIONAL SEM There are huge international search opportunities, but using misguided research and not thinking locally are two big mistakes marketers can make. » Full story » Print version Search Engine Watch Experts Columns Herndon Hasty A Few More Resolutions for Your Search Team  SEW EXPERTS: BIG BIZ Want greater search marketing success this year? Try looking at search engine marketing as a whole, rather than two independent efforts, and have an open line between development and search engine optimization. » Full story » Print version Ron Jones Duplicate Content 101  SEW EXPERTS: SEM 101 What duplicate content is, how search engines deal with it, and how to avoid the pitfalls. » Full story » Print version How Can You Make Your Web Site Smarter? Results from the Omniture 2009 Conversion Survey In the webinar survey results Adam Justis (Adobe) and Andy Mott (MarketingExperiments) review some of the most intriguing findings from Omniture's Conversion Survey. Download Now News from the Search Engine Watch Blog Google Nexus One: Just the Facts, Ma'am Posted by Nathania Johnson   Jan 6, 2010 Unless you've been living under a rock or undergoing a digital cleanse (John Mayer), then you've probably heard something about Google releasing its own mobile phone, dubbed the Nexus One. Today, the Nexus One moved from rumor to reality with a big announcement out at Mountain View. Here are the ... » Continue reading 170 million Americans watched 30 billion online videos in November Posted by Greg Jarboe   Jan 6, 2010 Image by SESConferenceSeries via FlickrAccording to comScore Video Metrix, more than 170 million U.S. Internet users watched nearly 31 billion online videos during November 2009. This means 84.8 percent of the total U.S. Internet audience viewed online video that month, a new record. Americans watched an average of 182 videos ... » Continue reading Avinash Kaushik to keynote at SES London and SES New York 2010 Posted by Greg Jarboe   Jan 6, 2010 Image by SESConferenceSeries via FlickrAvinash Kaushik, author, blogger, and Analytics Evangelist for Google, is one of my heroes. And he's giving the morning keynote at SES London 2010 as well as one of the keynotes at SES New York 2010. If you want to learn web analytics the right way, ... » Continue reading Baidu Plans Hulu-like Site in China Posted by Nathania Johnson   Jan 6, 2010 Chinese search engine Baidu is planning to launch a Hulu-like site. The site will offer licensed online video content and be supported with advertising. The site will be set up as an independent company. Providence Equity Partners, an investor in Hulu, is teaming up with Baidu for the venture. Yu Gong has ... » Continue reading Trulia Also Experiences Record Growth, Shift Towards Mobile in 2009 Posted by Nathania Johnson   Jan 6, 2010 Yesterday, we learned that despite the economic times, Zillow saw a record year at their real estate search site. Now, Trulia is reporting similar results for their real estate search offering. "We dedicated 2009 to delivering a great consumer experience. Looking back on the engagement data makes me believe we ... » Continue reading Online Job Listings Rise by 255,000 in December; Companies Expect to Add More in 2010 Posted by Nathania Johnson   Jan 6, 2010 The Conference Board has released data showing online job listings rising by 255,000 last month. The average monthly increase of jobs for 2009 was just 60,000. "Employers' modest increase in demand for labor in the second half of 2009 is a nice way to end what has been a very ... » Continue reading Consumers Think They're Willing to Pay for Online Content Posted by Nathania Johnson   Jan 6, 2010 Nielsen Online has released data from a new survey suggesting that premium content just might work, but it depends on the type of content. 27,000 consumers in 54 countries were surveyed. I don't know how this survey found people who actually said they would pay for things such as newspaper articles ... » Continue reading Search Engine Watch Forum Discussions What will Bing do in 2010  Jan 3, 2010 Increase market share against Google Hopefully fix their PPC ad labs - it really is hard to follow » Join the discussion What will Google do in 2010?  Jan 3, 2010 1. iPhone will prove disappointing 2. Local search and the 10 pac for maps etc. will have more problems 3. Real time search changes dramatically or dropped 4. Italy convicts execs. 5. AdMob deal goes through but has major problems » Join the discussion Tracking tools, the good the bad and the ugly?  Jan 3, 2010 Hay up peeps. Right I currently work as a freelancer web dev for a company, that well doens't hire freelancers. Anyhoo they contacted me with an, I have to say amazingly exciting, CMS job.:rolleyes: So they wanted to have Search Engine tracking, security and other CMS related stuff built in. So I ... » Join the discussion Page load time  Jan 3, 2010 Hay as it's pretty much taken for granted that this either is or will be an issue, what are peeps doing to reduce it, IE tools? Coding, optimization etc...etc.... I think the yslow addon for FireFox is da must!!! Web dev inspector for Safari aint bad. Anyone used Page Speed that Google ... » Join the discussion White Papers

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