Thursday, May 20, 2010

SearchDay: Google Faces Oregon Class Action Lawsuit Over Rogue Data Collection

Today's Posts: » Google Faces Oregon Class Action Lawsuit Over Rogue Data Collection  » Powerful SEO Content: Understanding Breadth of Coverage  » Image Ads in Search - Yep, They Help  » The 10 Fundamental Laws of International Search Marketing  » How to be a Social Media Medic 
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SearchDay May 20, 2010
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Today from the Search Engine Watch Team of Experts

Google Faces Oregon Class Action Lawsuit Over Rogue Data Collection
Posted by Liva Judic  May 20, 2010

After acknowledging it has been snooping and collecting private data through its Street View cars, it has been brought to our attention that Google is now facing a class action lawsuit in Washington state and Oregon for privacy violation. The plaintiffs, Vicki ...
» Continue reading

SEW Expert - John Lynch John
Lynch


Powerful SEO Content: Understanding Breadth of Coverage
More SEARCH ENGINE OPTMIZATION SEARCH ENGINE OPTMIZATION
More credible pages leads to more authority and greater opportunities to rank for competitive terms. Here are four ways to demonstrate breadth of coverage to search engines.
» Full story » Print version


SEW Expert - Price Glomski Price
Glomski


Image Ads in Search - Yep, They Help
More SEARCH ADVERTISING SEARCH ADVERTISING
Advertisers can increase revenues with visually rich search engine marketing. A look at some opportunities and strategies in Google's plus box and Sitelinks, and Yahoo's Rich Ads in Search.
» Full story » Print version


SEW Expert - Andy Atkins-Krüger Andy
Atkins-Krüger


The 10 Fundamental Laws of International Search Marketing
More INTERNATIONAL SEARCH INTERNATIONAL SEARCH
A primer on 10 critical factors in global search marketing -- from content, to keyword translation, to customer behavior, and much more.
» Full story » Print version


SEW Expert - Kevin Gibbons Kevin
Gibbons


How to be a Social Media Medic
More SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING
Fixing a broken social media strategy takes a lot of hard work. Here are five tips on how to start repairing the damage.
» Full story » Print version



White House Ticks Off Deputy CTO As Ex-Googler Bypasses Privacy Rules
Posted by Liva Judic   May 20, 2010

In the slew of privacy issues floating around, there's also the case of the White House reprimanding its Deputy Chief Technology Officer, Andrew McLaughlin, for ethics violations, as reported first by PR NewsWire. For the record, McLaughlin is a former Google lobbyist. Conflict Of ...
» Continue reading

Optify Integrates Salesforce CRM into Lead-Generation Solution
Posted by Liva Judic   May 20, 2010

Heeding to direct feedback from its customers, Optify, a provider of online lead generation software for business has released its Spring 2010 real-time marketing software to further boost lead generation capability. The new solutions suite now accommodates large companies with multiple websites ...
» Continue reading

Jobs of the Future: Interview with Liz Gray, Faculty Member at Fanshawe College in London, Ontario
Posted by Greg Jarboe   May 20, 2010

Back in February, I interviewed Liz Gray at SES London 2010. She is a faculty member at Fanshawe College in London, Ontario, who also happens to work at Page Zero Media. Image via WikipediaGray teaches a course on paid search marketing to ...
» Continue reading

Yahoo Buys Associated Content At Reported $100 Million
Posted by Liva Judic   May 20, 2010

Yahoo said it is purchasing Associated Content, aka the People's Media Company™, in a deal reported by AdAge to be worth over $100 million Surprise PaidContent.org pointed out that the deal comes as a surprise since the buzz around the company being a ...
» Continue reading

Facebook And Zynga In 5-year Non-Exclusive Deal - Really?
Posted by Liva Judic   May 20, 2010

In a surprise move following a previous fallout, Facebook and Zynga announced they have clinched a "five-year strategic relationship" deal with no strings attached - almost. No Exclusivity. Really? While they did not provide any details on the terms of the ...
» Continue reading


Stupid to pay for keywords you already 'own' oranically?  May 20, 2010
Hi Would you bet for keywords where you are already ranking nr 1 organically, and pretty much the market leader - beating all your competitors on price and selection? We are betting on a lot of keywords where we are ranking nr. 1 and really the ONE shop to buy from. We ...
» Join the discussion


What do you mean by the word "BING"  May 16, 2010
Hey guys i just wanted to know what do you mean by the word "BING"
» Join the discussion


Yahoo and Bing swapping algorithms?  May 16, 2010
Has anyone else noticed that Yahoo seems to be placing more importance on newer sites and domain name relevance just like what MSN/Live used to do? I have some sites that are in very competitive markets that are brand new that are doing very well on Yahoo right out of ...
» Join the discussion


Does CPM increase if PR increases?  May 16, 2010
If the PR of your blog is high, the cost of CPM also is high, is it true? Thanks
» Join the discussion


News From Around The Web

Google I/O Day 2 Live Blogging  - The New York Times
Google tries to push Web forward  - San Francisco Chronicle
Google's Open Source Video Codec Just Started Another Battle With Apple  - Business Insider
Sergey Brin: 'We screwed up' on Street View Wi-Fi grab  - The Register
Google Buys Simplify Media To Power Music Syncing For New iTunes Competitor  - TechCrunch
Lawmakers Ask FTC For Answers on Google Wi-Fi Sniffing  - PCMag.com
Millennial Media: Android Ad Impressions Rise 77 Percent In April, iPhone Sees 8 Percent Drop  - TechCrunch
Announcing Google TV: TV meets web. Web meets TV  - Official Google Blog
The Chrome Web Store  - Google Chromium Blog
With the New Google Latitude API, Build Latitude and Location Into Your App  - Google Code Blog
Go Mobile! Series: Introducing click-to-call ads for mobile content and apps  - Inside Adwords
Even more ways for developers to optimize with AdSense  - Google Code Blog
Introducing the Google Buzz API  - Google Code Blog
Android Froyo, with some sprinkles  - Official Google Blog
Google Maps API Premier: Directions for the rest of us  - Official Google Enterprise Blog
Announcing Autocompletions for Google Site Search  - Official Google Enterprise Blog
Microsoft Sues Over Online Advertising 'Click Fraud'  - BusinessWeek
U.S. judge sides with anonymous online flamers  - San Francisco Chronicle
Minimum Replenishment Reduction  - Yahoo Search Marketing Blog
Yahoo Is 'Sniffing' Around Local News Network Fwix, Accidental Tweet Suggests  - Business Insider
Yahoo! to Host Investor Day  - MarketWatch
Facebook's Month of Artful Dodging  - ClickZ

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