Wednesday, December 9, 2009

SearchDay: International Search Marketing Guide to the Holidays

SearchDay
Today's Columns: » International Search Marketing Guide to the Holidays  » Reputation Management: Own the Top 10 Results for your Brand  » How to Lead Your Customers to Conversion 
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SearchDay December 9, 2009
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SES Chicago - December 7-11, 2009

Top Jobs

Web Analytics Consultant
Humana Louisville, United States

INTERACTIVE MEDIA BUYER /E-MAIL SPECIALIST
AIG San Diego, United States

Online Marketing Manager for ReStockIt.com- SFBJ Business of the Year
ReStockIt.com Hollywood, United States

Marketing Intern
Variety Los Angeles, United States

Webmaster / Project Manager
Quiznos Denver, United States

Today's Top Story:

SEW Expert - Michael Bonfils Michael
Bonfils


International Search Marketing Guide to the Holidays
More SEW EXPERTS: INTERNATIONAL SEM SEW EXPERTS: INTERNATIONAL SEM
Planning and succeeding with your holiday international search marketing strategy can seem daunting, but there are opportunities with this highly elusive global crowd.
» Full story » Print version



Search Engine Watch Experts Columns

SEW Expert - Mark Jackson Mark
Jackson


Reputation Management: Own the Top 10 Results for your Brand
More SEW EXPERTS: ORGANIC SEO SEW EXPERTS: ORGANIC SEO
Owning as much real estate in the SERPs as possible for mentions of a brand is a basic, fundamental element of controlling the public perception.
» Full story » Print version


SEW Expert - Carrie Hill Carrie
Hill


How to Lead Your Customers to Conversion
More SEW EXPERTS: LITTLE BIZ SEW EXPERTS: LITTLE BIZ
Visitors are only as valuable as the Web site that converts them. If the Web site doesn't convert, the visitors are worthless.
» Full story » Print version


Real-Time Web Results & Alerts
Webtrends Analytics 9
More >>


News from the Search Engine Watch Blog

Google Earth Adds Place Pages
Posted by Nathania Johnson   Dec 9, 2009

Recently, Google launched Place Pages, where you can find a bunch of info on a local business on single page. You can find these pages when you search on Google Maps. So, it's not that far of a stretch that Place Pages are now being added to Google Earth. If you're ...
» Continue reading

Google's Speed Tracer Identifies Performance Problems (Go, Speed Tracer, Go!)
Posted by Nathania Johnson   Dec 9, 2009

The new tool is a Chrome extension. You may remember Chrome extensions were launched into Beta yesterday - but they're not yet available for Mac users. Speed Tracer is designed to help web developers recognize slow areas in their applications. The tool can be found in Google's Web Toolkit. It displays performance ...
» Continue reading

Yahoo! Encourages Charity Through Acts of Kindness Campaign
Posted by Nathania Johnson   Dec 9, 2009

Yahoo! has launched a new charitable effort called "You In?" The idea is to encourage random acts of kindness that are then shared with social networks. Once shared, hopefully others will get inspired to do acts of kindness on their own. "We believe that one small act of kindness can ...
» Continue reading

Top Stories at SES Chicago 2009 on Day 2
Posted by Greg Jarboe   Dec 9, 2009

About 2,100 people are attending SES Chicago 2009, up from last year. The top story on Day 2 was the morning keynote by Peter Morville, author of Search Patterns. Morville is widely recognized as a father of information architecture. He's authored the best-selling books, Information Architecture for the World ...
» Continue reading

Google Launches Chrome for Mac and Linux (FINALLY)
Posted by Nathania Johnson   Dec 9, 2009

I've been using a preview version of Chrome for about a month and it's been sooooo buggy. Until about a week ago. Suddenly things were running smoother, much like they did when I was on Windows. Then, the tech blogs started swirling with rumors that Chrome for Mac would be ...
» Continue reading

MSN to Launch Online Lifestyle Site Targeted at Women
Posted by Nathania Johnson   Dec 9, 2009

MSN is teaming up with the publisher of ELLE and Women's Day to create a new online lifestyle site for women. It will launch in the first half of 2010 and will focus on style, beauty, relationships and home décor. The news comes in the wake of the successful launch of ...
» Continue reading

Google Envisions Future of Online News with Living Stories
Posted by Nathania Johnson   Dec 9, 2009

In the movie Notting Hill, Julia Roberts plays a celebrity who falls in love with a non-celebrity, played by Hugh Grant. When the press finds out, she's devastated because it doesn't maintain her elite reputation. She tells Grant that reporters will always reference the story and the photos of him ...
» Continue reading

Yahoo! Adds TV Series and Popular Movie Actors to Video Search
Posted by Nathania Johnson   Dec 9, 2009

Hot on the heels of launching a music video search last month, Yahoo! is expanding their foray into entertainment video search by adding TV Series and Popular Movie Actor refiners. TV Series refiners allow you to filter by main characters, popular episodes, and seasons. Just search the name of the TV ...
» Continue reading


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Search Engine Watch Forum Discussions

How do I set up Landing pages for organic google results?  Dec 8, 2009
Hey guys…to be clear I will be referring to keywords, results and such..I am talking about Organic keywords, search terms and results. …how do I set up landing pages for organic searches? All of the keywords we have worked on, when typed into google, produce a link to our Home ...
» Join the discussion


Long Tail Automation  Dec 8, 2009
Hi, Can anybody tell here what do you mean by the term 'Long Tail Automation' in the search engine marketing? Thanks in advance, Maneet Puri
» Join the discussion


Google has launched its new home page officially  Dec 4, 2009
Hey Finally Google has launched its new home page officially. Do you think people would really like it. But yes Google has taken a wise decision to call the buttons on page before "fade in" as in the testing phase it was after "fade in". Cheers,
» Join the discussion


Broadmatch Conflicts  Dec 4, 2009
Can anyone help me with this conundrum which has bugged me for a while now? I want to control which of my ads display from different adroups/campaigns on a broadmatch. For instance consider the following 3 adgroups: Adgroup 1: bicycle, bike, cycle: Bid £0.50 Adgroup 2: blue bicycle, blue bike, ...
» Join the discussion





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