Webcast: How Segmentation Retains And Attracts Web Audiences

Free Webcast: Retain and Attract: Using Segmentation to Achieve Different Goals Among Different Web Audiences Mobile Version | Web Version
	Retain and Attract: Using Segmentation to Achieve Different Goals Among Different Web Audiences Thursday, December 17 @ 1pm EST, 10am PST FREE Webcast | Register now! In the recent Omniture conversion optimization benchmark study taken by over 1500 online marketers, over 75% of marketers said that they do not serve personalized content to Web site visitors. This means that, despite having both implicit and explicit user data, companies are showing irrelevant content to most Web visitors. Join Bryan Eisenberg and Sherry Lin from Digg.com as they review why user segmentation is critical to every online marketing strategy. Bryan and Sherry will discuss answers to common questions such as: How can I create actionable visitor and customer segments? What is the value of understanding customer personas? How can I keep current visitors happy while attracting new visitors who have different motivations? What quick wins can I achieve through serving relevant, segment-level content? If serving relevant content to your visitors is key to your online success, you won't want to miss this webinar focusing on personas and segmentation. REGISTER NOW		REGISTER NOW   Speakers Bryan Eisenberg Co-Founder Future Now, Inc. Sherry Lin Senior Manager, Web and Business Analytics Digg   Webcast Sponsors      Get Connected
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