SearchDay: Facebook Is A Major Video Ad Player And Zynga Its Secret Weapon

Today's Posts: » Facebook Is A Major Video Ad Player And Zynga Its Secret Weapon  » The Google Killer No One Dares Discuss  » 10 Things You Need to Know to Get Started on Twitter  » Listen to the Search Engines  » Competitor Research - Focusing on Companies, Keywords, and Broken Links  About | Blog | Forums | Search Marketing Topics | Ratings & Stats | View Online SearchDay June 16, 2010

Top Jobs Search Marketing Manager - Automotive Reply! Incorporated San Ramon, United States Director, e-Commerce Maui Jim Sunglasses Peoria, United States Marketing Communications Manager MarkMonitor San Francisco, United States VP Strategy & Business Development Pyramid Healthcare Solutions Atlanta, United States St. Petersburg, United States New York, United States Washington, United States Philadelphia, United States Chicago, United States Dallas, United States Houston, United States Social Media Editor Bonnier Corporation New York, United States Today from the Search Engine Watch Team of Experts Facebook Is A Major Video Ad Player And Zynga Its Secret Weapon Posted by Liva Judic  Jun 16, 2010 Facebook is turning out to be a major video destination although it's not what the social site is best known for. Indeed, don't be fooled. Facebook's video ads performance is putting to shame other channels. The secret? Social games' virtual currencies - and yes, inevitably, Zynga. ... » Continue reading Andy Atkins-Krüger The Google Killer No One Dares Discuss  INTERNATIONAL SEARCH The global Google killer will come from the organization which best connects human knowledge together via mobile phones. » Full story » Print version Kevin Gibbons 10 Things You Need to Know to Get Started on Twitter  SEM BASICS Doing social media badly is far worse than failing to do it. Tips on how to get started on Twitter and use it effectively to spread the word about your brand or small business. » Full story » Print version Simon Heseltine Listen to the Search Engines  SEARCH ENGINE OPTMIZATION The tools that search engines provide give you more information about what theyreally like, and can help you reach your SEO goals. » Full story » Print version Kristi Hines Competitor Research - Focusing on Companies, Keywords, and Broken Links  PROMOTION & LINK BUILDING Tips on researching keyword competitors, how to convince webmasters to link to your client's site, and some useful tools you can use. » Full story » Print version Expand Your PPC Reach - $50 in Matched Clicks from LookSmart LookSmart is one of the largest search advertising networks, processing over 2 billion queries daily. Our award winning AdCenter platform offers targeting and tracking features on par with the major search engines. Advertisers can be up and running with optimized PPC campaigns in no time! Start today and get $50 in matched clicks! A Different Perspective from OMMA Video Posted by Greg Jarboe   Jun 16, 2010 YouTube is a powerful social engine for users, but what are the best ways for marketers to channel that energy for their brands? I was a keynote speaker at OMMA Video yesterday in New York. If you want to watch the 20-minute keynote, it is available on USTREAM. ... » Continue reading Zynga To Boost Asian Presence With $147 mln Investment From Softbank Posted by Liva Judic   Jun 16, 2010 Social gaming platform Zynga is reported to have raised $147 million (13.5 billion yen) from Japanese telecommunication and media group Softbank to fund its expansion in Asia, the region that is widely tapped to be the market with greatest potential in the foreseeable future. "Connecting the world through games," Zynga ... » Continue reading Twitter 'Places' Bold Move Towards Paid Search With Foursquare, Gowalla, Localeze, TomTom Ties Posted by Liva Judic   Jun 16, 2010 Twitter launched its 'Places' feature, pulling together local check-in services Foursquare and Gowalla, and meshing them in with data from local search firm Localeze and global navigation solutions provider TomTom. The move was announced by Twitter's Othman Laraki on the company's blog as part of the company's plans to contextualize ... » Continue reading Incisive Media's ClickZ Launches "Connected Marketing Week" in San Francisco, August 16-20, 2010 Posted by Greg Jarboe   Jun 16, 2010 Incisive Media's ClickZ is launching "Connected Marketing Week" on August 16-20, 2010 at the Moscone Center in San Francisco. The first of its kind, Connected Marketing Week will be the biggest gathering of interactive marketing events aiming to educate marketers on every aspect ... » Continue reading Google vs Bing On Maps And User-Content Overlays Posted by Liva Judic   Jun 16, 2010 Last week, we shared with you a whole batch of news both on the part of Google (Caffeine, Gmail chat and more) and Bing (CashBack, Safari, maps and social results among other novelties) as we reported on their ongoing competition to woo Apple. Both search engines had issued news on ... » Continue reading WEBINAR: "The Top Three Mistakes Marketers Make When Choosing a Bid Management Tool"  Jun 16, 2010 The right bid management solution can give you a competitive edge - you can spend more time optimizing your paid search programs and less time dealing with repetitive issues. Choosing the ?right? solution isn?t as easy as it sounds. Learn the valuable information you need to make the right decision, join ... » Join the discussion Affiliate software advice  Jun 15, 2010 I was looking for a quick way of selecting the best affiliate marketing software, after extensive web research, found it here http://aceaffiliates.com/affiliate-education/affiliate-marketing-software-solutions-review.html Thanks! » Join the discussion Yahoo's ?  Jun 13, 2010 Google's Web Indexing system is known as Caffeine, what about Yahoo's? » Join the discussion Yahoo Answers ?  Jun 12, 2010 How many of you use Yahoo answers to promote your products? » Join the discussion News From Around The Web Google's U.K. Chief Says Mobile Comes First  - ClickZ And Now, Google Itself Runs Oil Spill Ads  - Search Engine Land States Discuss Joint Inquiry of Google's Data Collection  - The New York Times Google eyes Demand Media's way with words  - FT.com Unpatched Windows XP-related hole exploited in attacks  - CNET News Memeo Launches "GDrive" with Google's Blessing  - ReadWriteWeb Firefox 4 sneak peek flaunts Google open video codec  - The Register Google teams up with estate agents for UK property search  - Telegraph More phone numbers eligible for click-to-call ads in the U.K.  - Inside AdWords Launched in Apps Marketplace: 16 new apps available for Google Apps  - Official Google Enterprise Blog What is Google TV?  - YouTube Google Earth now available for iPad  - Google LatLong Let Pegman guide you to user photos  - Google LatLong Reversing Code Bloat with the JavaScript Knowledge Base  - Google Code Blog Bing Comes To Opera  - Bing Search Blog Travelocity Cements Its Position As Default Travel Booking Service On Yahoo  - TechCrunch HP Partners With Yahoo for Targeted Advertisements  - PCWorld Business Center Yahoo Study: 2/3rds of All Word-of-Mouth is Positive  - Small Business Search Marketing The Inside Story: How Yahoo Bought Associated Content  - San Francisco Chronicle Yahoo enters mobile phone market in Asia  - BBC News Yahoo Expands TV Widget With Sony  - WebProNews What's Happening with Twitter?  - Twitter Blog World Cup: Webmasters Complaining About Less Searches, Traffic & Ad Clicks  - Search Engine Roundtable More SES Toronto Coverage  - Search Engine Strategies HOW-TOs/COLUMNS Engagement Drives Social Media Communities  - ClickZ Link Building Workshop 2: From "Link Builder" to "Link Strategist"  - Search Marketing Standard Is your site ranking rank? Do a site review - Part 4 (SEM 101)  - Bing Webmaster Blog SEM Intermediate Series: Understanding and Optimizing Match Types  - adCenter Blog White Papers

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