SearchDay: Econsultancy Research Finds Email Beats Social Media for Consumer Attention

Today's Posts: » Econsultancy Research Finds Email Beats Social Media for Consumer Attention  » Details on How the Yahoo/MSN Merger Will Affect Your PPC Campaign  » 10 Missed Opportunities in Search Engine Marketing in Japan  » SMART Social Media ROI: Show me the Money!  » Paid Search Keyword Building the Smart Way!  About | Blog | Forums | Search Marketing Topics | Ratings & Stats | View Online SearchDay July 21, 2010

Top Jobs Business Development Director, Search Media Whiz New York, United States U.S. SEO Manager HomeAway Austin, United States Product Manager AOL New York, United States Product Manager, Moviefone AOL New York, United States Product Manager, Health AOL New York, United States Today from the Search Engine Watch Team of Experts Econsultancy Research Finds Email Beats Social Media for Consumer Attention Posted by Greg Jarboe  Jul 21, 2010 Remember the First Law of Wing Walking: "Never let hold of what you've got until you've got hold of something else." Well, a new report on consumer online shopping behavior from Econsultancy says that marketers still need to focus on targeted and relevant email marketing if they want to ... » Continue reading Joseph Kerschbaum Details on How the Yahoo/MSN Merger Will Affect Your PPC Campaign  SEARCH ADVERTISING Latest update and tips on the upcoming merger, plus what it means for your adCenter and Yahoo PPC accounts. » Full story » Print version Michael Bonfils 10 Missed Opportunities in Search Engine Marketing in Japan  INTERNATIONAL SEARCH Why Japan is the most difficult country to provide both natural search engine optimization and paid search marketing service for. Part one of two. » Full story » Print version Garry Przyklenk SMART Social Media ROI: Show me the Money!  SOCIAL MEDIA MARKETING Sorry to break everyone's Utopian social media bubble, but measuring ROI for social media efforts isn't terribly difficult. And despite what anyone says, it's all about the money. » Full story » Print version Jeremy Hull Paid Search Keyword Building the Smart Way!  SEARCH ADVERTISING This six-step process for building a keyword list will help you craft effective ad groups and landing pages for PPC success. » Full story » Print version Expand Your PPC Reach - $50 in Matched Clicks from LookSmart LookSmart is one of the largest search advertising networks, processing over 2 billion queries daily. Our award winning AdCenter platform offers targeting and tracking features on par with the major search engines. Advertisers can be up and running with optimized PPC campaigns in no time! Start today and get $50 in matched clicks! Understanding Yahoo, Microsoft Search Alliance Changes Posted by Frank Watsonhttp://www.kangamurramedia.com   Jul 21, 2010 Yahoo and Microsoft announced more details of the coming integration of their two search engines and it appears from various reports out there that many people do not fully understand how the changes are going to play out. The two had previously given details about some of the paid search changes, ... » Continue reading Will Social Media Get Governor David Paterson of New York to Veto a Bad Bill? Posted by Greg Jarboe   Jul 21, 2010 I've written a couple of social media case studies over the past year, but I was tipped off to a new one late last night. A brand new group of bed and breakfast hosts, vacation rentals owners, property managers, brokers, and inn keepers called Protect Vacation Rentals is using ... » Continue reading Localeze Set For More Social-LBS Deals Soon, Looking To Go Global Posted by Liva Judic   Jul 21, 2010 Localeze, the business listings identity management provider for local search, have a lot in the pipeline for the near and longer-term future. We spoke to them in a resolutely future-oriented conversation and this is what you can expect. Read on. Localeze, which manages ... » Continue reading Yahoo Q2 Ad Revenues Hurt By Just One Week Slowdown? Posted by Liva Judic   Jul 21, 2010 Yahoo reported second-quarter earnings of $213 million, soaring 51% from $141 million a year earlier. However, revenues came in below expectations, hurt by one week slowdown in June, it said... Really? Core figures Second-quarter net profit amounted to 15 cents per share, ... » Continue reading Hitwise UK Reports The Times Traffic Loss from Paywall is "Less That Expected" Posted by Greg Jarboe   Jul 21, 2010 Okay, so maybe Rupert Murdoch will get the last laugh. According to the headline of today's post by Robin Goad, the Research Director at Hitwise UK, "Times Paywall traffic loss less than expected." Less than expected? I expected the market share for The ... » Continue reading Yahoo, Microsoft Search Alliance Starting to show in organic results  Jul 21, 2010 People are starting to see the transition between Yahoo and Microsoft - organic SERPs are slowly being seen to be the same. So how are people gearing up for this? The results will be all Microsoft soon enough and the change is bound to impact people - I know some peole ... » Join the discussion It Looks Like Yahoo Results Today Becomes Bing...  Jul 21, 2010 I was doing a search in Yahoo today, and it looks like the long awaited Yahoo/Bing search engines merging is here.... Is Yahoo using Bing search results? Try compare some keywords searching Yahoo and Bing at the same time, you will notice the same result. (I'm searching from the U.S, i ... » Join the discussion Why Google Adwords French Ads in Google Arabic search?  Jul 20, 2010 I see a French Google Ad for campaigning Adwords in Google Arabic. :) Image: https://sites.google.com/site/jagadeeshmp/home/Google-ae.gif Is this a glitch, mistake by a Googler or more French people using Google Arabic. ;) What do you say? Best, » Join the discussion Anyone heard about Metaweb?  Jul 20, 2010 Google announced that they bought Metaweb - a company that maintains an open database of things in the world. Was reading its something about it and it does sound interesting to me. Anyone any thoughts on that? » Join the discussion News From Around The Web Google Spent $1.34 Million On Lobbying In Q2, Up 41 Percent From Last Year  - TechCrunch Consumer advocacy group calls for hearing on alleged Google spying  - USA Today Connecticut AG Presses Google Over Street View  - WebProNews Google Image Search Ads: Why You Should Care  - PCWorld Business Center Google Ventures Funds a Search Marketing Start-Up  - The New York Times Google to End Services for Two Online Products in China  - Google Places (Maps) Reports Delayed  - Search Engine Roundtable Webmasters Complain Over New Google Image Design  - Search Engine Roundtable Google's Nexus One Store Is Officially Dead  - Business Insider Watch our latest webinar recordings!  - Inside AdSense Improving the quality of borders in Google Earth and Maps  - Google LatLong Seville in 3D with Google Earth  - Google LatLong Celebrating Six Months of Chromium Security Rewards  - Chromium Blog A New Beginning: Bing Webmaster Tools  - Bing Webmaster Center Blog Facebook Maps Out User Stories With Bing  - Bing Maps Blog Installing adCenter Desktop With Elevated Privileges  - adCenter Blog How is Yahoo!'s New Content Farm Working Out?  - ReadWriteWeb New Search Alliance Transition Updates and Tips  - Yahoo Search Marketing Blog Facebook Announces 500 Million Users, Stories and Thanks Applications  - Inside Facebook Facebook Lawyer `Unsure' Whether Founder Mark Zuckerberg Signed Contract  - Bloomberg Many Marketers Paying Lip Service to Mobile, Social Channels  - ClickZ Skype Gives Businesses "Click & Call" Ads to Place Around the Web  - WebProNews Bit.ly Rolls Out Improved Real-Time Analytics Dashboard For Enterprise Users  - TechCrunch Web Ad Industry and Privacy Wonks See Promise in Rush Bill  - ClickZ New Domain .Co Opens for Business With $350K Overstock URL  - ClickZ How-To's/Columns Accessibility and You  - ClickZ iPhone Antenna-Gate Fallout  - ClickZ Yup, SEO Can Be A Competitive Advantage  - SEOmoz White Papers

Send us Feedback | Technical Questions or Bug Reports | Legal Notices, Licensing, Reprints & Permissions | Privacy Policy To unsubscribe, sign up for other newsletters or to change your e-mail address: Update Your Profile Incisive Media Plc. 120 Broadway, 6th Floor, New York, NY 10271 Incisive Interactive Marketing LLC. 2009 All rights reserved. Get a Free Email Marketing Demo All Search Engine Watch newsletters are sent from the domain "newsletters.clickz.com". When configuring e-mail or spam filter rules, please use this domain name rather than the sender address, which may vary.