Thursday, July 8, 2010

SearchDay: While Twitter Search Booms, Facebook Grows On India And Indonesia As U.S. Slumps

Today's Posts: » While Twitter Search Booms, Facebook Grows On India And Indonesia As U.S. Slumps  » How to Conduct a Link Opportunity Inventory (Plus 9 Common Link Opportunity Types)  » Facebook PPC: Finally, True Demographic Targeting! (Part 2)   » Who's the Best Authority to Own and Manage Business Listings?  » Crawl, Index, Rank, Repeat: A Tactical SEO Framework (Part 3) 
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SearchDay July 8, 2010
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Today from the Search Engine Watch Team of Experts

While Twitter Search Booms, Facebook Grows On India And Indonesia As U.S. Slumps
Posted by Liva Judic  Jul 8, 2010

Twitter is slowly but surely imposing itself as a player to be taken seriously in the search business, with the number of queries conducted on Twitter Search now reaching 800 million a day. At the same time, figures were released regarding fellow social site Facebook, showing that the latter had ...
» Continue reading

SEW Expert - Garrett French Garrett
French


How to Conduct a Link Opportunity Inventory (Plus 9 Common Link Opportunity Types)
More PROMOTION & LINK BUILDING PROMOTION & LINK BUILDING
A link opportunity inventory shows where the greatest concentrations of opportunity exist, which enables link builders to create specific campaigns targeting these opportunity veins.
» Full story » Print version


SEW Expert - Melissa Mackey Melissa
Mackey


Facebook PPC: Finally, True Demographic Targeting! (Part 2)
More SEARCH ADVERTISING SEARCH ADVERTISING
How to optimize for the best possible ROI in your Facebook PPC campaign.
» Full story » Print version


SEW Expert - Jeff Beard Jeff
Beard


Who's the Best Authority to Own and Manage Business Listings?
More LOCAL & MOBILE SEARCH LOCAL & MOBILE SEARCH
More consumers are searching on various platforms for local products and services. Here's how you can improve your SERP visibility and guard against inaccurate or inconsistent info on local search sites.
» Full story » Print version


SEW Expert - Adam Audette Adam
Audette


Crawl, Index, Rank, Repeat: A Tactical SEO Framework (Part 3)
More SEARCH ENGINE OPTMIZATION SEARCH ENGINE OPTMIZATION
A framework for SEO strategy that captures the three primary elements of search engine optimization. The final installment of a three-part series.
» Full story » Print version


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- Creating marketing synergy across channels
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Google "Confident" On Potential In-Depth EU Antitrust Inquiry
Posted by Liva Judic   Jul 8, 2010

The EU is taking anti-competitive allegations regarding the search industry with great attention but Google said it is "confident" is has a "good case" after EU competition commissioner Joaquim Almunia stated that he is "looking at the allegations very seriously." Three Complaints Although he ...
» Continue reading

Will YouTube's "Life in a Day" Incude Any Video Marketers?
Posted by Greg Jarboe   Jul 8, 2010

On Tuesday, The Official YouTube Blog announced the launch of "Life in a Day," a cinematic experiment that will attempt to document July 24, 2010. I emailed my daughter, who attends the Massachusetts College of Art and Design, because she documents all kinds of interesting things with her Flip ...
» Continue reading

OpenTable Change SEO Strategy & Integrate BazaarVoice [case study]
Posted by Jonathan Allen   Jul 8, 2010

OpenTable, a popular restaurant bookings engine, used to run its own reviews on its website via its own platform. However, as its business expanded, reviews became less core to the business and consequently a liability to effectively manage and develop. Toward the end of 2009, it became clear for OpenTable ...
» Continue reading

Local Search On Smartphones Prime Lead Generator For Businesses [study]
Posted by Liva Judic   Jul 8, 2010

Confirming the trends put forward by comScore in April, a study by Kantar Media's Compete brings further evidence that local search on smartphones has become a prime lead generation contributor for businesses. Strong Lead Generation Remember, in April, comScore reported that mobile searches ...
» Continue reading

What If We Held a Rally to Protest the Google News Redesign and Nobody Came?
Posted by Greg Jarboe   Jul 8, 2010

Okay, so I was a little grumpy when I posted Google News Redesign Offers "News for You" last Thursday morning. But I hadn't had my second cup of coffee that morning. Then on Saturday, I asked, "Is the Google News Redesign a Repeat of the New Coke Disaster?" ...
» Continue reading


How do i see google.co.uk?  Jul 8, 2010
Hello I'm in the US so always get Google.com , how i can i view results from Google.co.uk?
» Join the discussion


Effective Link Building Strategy  Jul 8, 2010
I was looking for some good and successful strategy for Link building campaign and found this article very useful. You too must check it. links-builder dot com/strategy-link-building-campaign.php I hope you will find it useful
» Join the discussion


SEO Job Portal  Jul 8, 2010
Hey Guys Any one have an experience in optimizing JOB portal?? I am not getting anything regarding Job Portal's SEO The Job portal is UK based and first need traffic from UK and after that world wide. Can any one let me know how to do SEO for Job Portal?
» Join the discussion


Which is the Best Product From Google you like?  Jul 7, 2010
AdSense AdWords Analytics Affiliate Network Sitemaps Google APIs Product Search Gmail Youtube Orkut
» Join the discussion


News From Around The Web

Experian Hitwise reports Bing share of searches increases 7 percent for June 2010  - Hitwise
EU Court Rules That Adwords Do Not Infringe Trademark Laws  - PCWorld Business Center
Google makes further investment in Chinese music site  - BusinessWeek
The Online Travel Industry Worries About Google  - Forbes
WATCH! Google Street View Camera Falls Off Car  - Search Engine Land
Google Bug Serves "Redirect Notice" On Queries With Hashes  - Search Engine Roundtable
comScore: Android Continues To Gain Smartphone Market Share  - TechCrunch
Knicks Purchase Bing Ads for LeBron, Landing Pages Shoot Air Balls  - ClickZ
Yahoo CFO Aims to End Buy-High, Sell-Low Track Record  - BusinessWeek
Yahoo!7 hopes new verticals will add depth and richness  - Sydney Morning Herald
Apple iPad User Analysis - Phase II  - Yahoo Mobile Blog
Orkut About To Fall To Facebook In India  - TechCrunch
Facebook's Hires This Week: Yahoo, Google and Microsoft  - Inside Facebook
Reality Check: Twitter's Huge Search Query Numbers Are Very Inflated  - Business Insider
YouTube Leanback offers effortless viewing  - YouTube Blog
YouTube Mobile gets a kick start  - YouTube Blog
A summer interview with… Mike Grehan: "the most interesting time to be involved in the industry"  - State of Search

How-To's/Columns

Is Yahoo Dead? I Don't Think So. Who Else With This Scale Can Be Neutral?  - John Battelle's Searchblog
The dark art of blackhat SEO  - Smart Company
How Much Does SEO Cost?  - ChoiceVendor Blog
The State of Search for News  - State of Search
Link Building with the Experts - 2010 Edition  - Outspoken Media
Don't Fall Into the Trap of A/B Testing Minutiae  - SEOmoz

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