Wednesday, July 7, 2010

SearchDay: Foursquare, IFC, Huffington Post In Geo-Located Content Deals

Today's Posts: » Foursquare, IFC, Huffington Post In Geo-Located Content Deals  » 3 Techniques to Avoid the High Cost of Free Search Marketing Tools  » Reports of the Death of Guest Blogging for Link Building are an Exaggeration  » Why No One is Linking to You  » Crawl, Index, Rank, Repeat: A Tactical SEO Framework (Part 3) 
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SearchDay July 7, 2010
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Today from the Search Engine Watch Team of Experts

Foursquare, IFC, Huffington Post In Geo-Located Content Deals
Posted by Liva Judic  Jul 7, 2010

Call it layers or context or whatever you want. The bottom line is that Foursquare is launching a new content service with the Independent Film Channel (IFC) to give users targeted, geo-localized information for their check ins. Likewise, the Huffington Post has also entered a deal with Foursquare to push ...
» Continue reading

SEW Expert - Alex Cohen Alex
Cohen


3 Techniques to Avoid the High Cost of Free Search Marketing Tools
More SEARCH ADVERTISING SEARCH ADVERTISING
Don't let people, process, or platforms stand between you and better paid search results. A challenge to all SEWatch readers.
» Full story » Print version


SEW Expert - Jeremy Bencken Jeremy
Bencken


Reports of the Death of Guest Blogging for Link Building are an Exaggeration
More PROMOTION & LINK BUILDING PROMOTION & LINK BUILDING
Ask yourself these three questions to help maximize the effect of your next guest blogging campaign.
» Full story » Print version


SEW Expert - Jennifer Van Iderstyne Jennifer
Van Iderstyne


Why No One is Linking to You
More PROMOTION & LINK BUILDING PROMOTION & LINK BUILDING
Giving a link is like giving a vote of confidence and trust. Here are the main reasons why your link building efforts may be failing, and how to turn it around.
» Full story » Print version


SEW Expert - Adam Audette Adam
Audette


Crawl, Index, Rank, Repeat: A Tactical SEO Framework (Part 3)
More SEARCH ENGINE OPTMIZATION SEARCH ENGINE OPTMIZATION
A framework for SEO strategy that captures the three primary elements of search engine optimization. The final installment of a three-part series.
» Full story » Print version


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- Creating marketing synergy across channels
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Local Search On Smartphones Prime Lead Generator For Businesses [study]
Posted by Liva Judic   Jul 7, 2010

Confirming the trends put forward by comScore in April, a study by Kantar Media's Compete brings further evidence that local search on smartphones has become a prime lead generation contributor for businesses. Strong Lead Generation Remember, in April, comScore reported that mobile searches ...
» Continue reading

What If We Held a Rally to Protest the Google News Redesign and Nobody Came?
Posted by Greg Jarboe   Jul 7, 2010

Okay, so I was a little grumpy when I posted Google News Redesign Offers "News for You" last Thursday morning. But I hadn't had my second cup of coffee that morning. Then on Saturday, I asked, "Is the Google News Redesign a Repeat of the New Coke Disaster?" ...
» Continue reading

Yahoo Upshot Blog To Create Search-Driven News Content
Posted by Liva Judic   Jul 7, 2010

As it transitions to becoming a content provider from a pure search approach, Yahoo is innovating and moving boldly into unchartered territory as it launches today its UpShot blog that will carry search-driven news content. Yes. That's news content that will be produced on the basis of search results. Read ...
» Continue reading

Twitter's @EarlyBird Account To Feed Users With Shopping Deals
Posted by Liva Judic   Jul 7, 2010

Twitter is coming up with a new revenue-generating stream by way of its @Earlybird account, it seems. If you're a deal seeker, this might be for you. Monetizing The fact that Twitter is actively looking for new ways to monetize is public knowledge. For ...
» Continue reading

Facebook's Face Recognition Tagging Feature Signalling Photo Search?
Posted by Liva Judic   Jul 7, 2010

Facebook is currently testing a new feature for pictures that allows automatic recognition of faces and subsequent faster tagging of photos, thanks to newly-acquired technology company Divvyshot. The company says it's only the first of other new features for Facebook photo, including browsing and uploading. Let's see the potential implications. ...
» Continue reading


Which is the Best Product From Google you like?  Jul 7, 2010
AdSense AdWords Analytics Affiliate Network Sitemaps Google APIs Product Search Gmail Youtube Orkut
» Join the discussion


Notice of Intellectual Property-Trademark Name  Jul 7, 2010
I got this email today about our main domain name. I blocked out our domain name with X's. I wonder what rights or what I should do? Has anyone ever got a letter like this? ---Quote--- We are a Network Service Company which is the domain name ...
» Join the discussion


Google Caffeine Score?  Jul 5, 2010
Whats the reasonable Google Caffeine Score? I tested my site.. its asking me to compress js & css my Page Speed Score: 80/100 (is it good or bad?)
» Join the discussion


Another new tab in AdWords!  Jul 5, 2010
There now appears to be yet another new reporting tab available within the AdWords interface, the AdWords dimensions tab (http://www.periscopix.co.uk/blog/index.php/adwords-dimensions/). This looks really useful for viewing your stats by different dimensions in time, and is much quicker than running a separate report. Google have made so many good improvements to the AdWords ...
» Join the discussion


News From Around The Web

Chinese search exec's advice to Silicon Valley: To do business in China you must work with the government  - San Jose Mercury News
Google, Search Engines May Face Close Scrutiny by EU Regulator  - BusinessWeek
Regulators Prepare to Dig Into Google-ITA Deal  - The New York Times
Google's Display Advertising Plans Include Gmail, YouTube  - Advertising Age
Another Analyst Slashes Google Estimates And Price Target  - Business Insider
HTC's Android Gamble is Paying Off  - PCWorld
Google Maps Labels Oceans, Seas, Lakes & Other Bodies Of Water  - Search Engine Roundtable
AdSense Facts & Fiction Part IV: Program policies  - Inside AdSense
Life in a Day  - Official Google Blog
Google Commerce Search lands in Oz  - Google Enterprise Blog
Lyrics on Bing: Awesome Experience for Music Lovers and Potential Opportunity for Advertisers  - adCenter Blog
Attempted Click Fraud Rate Continues at Record Level in Q2 2010 According to Anchor Intelligence  - press release
Local Ads Hit Moving Target: The Connected Car  - ClickZ
Pew: More Americans Access The Internet Than Play Games On Mobile Phones  - TechCrunch
Top 10 U.S. Search Terms by Category, May 2010  - ClickZ
Gigya Releases Stats On Social ID Use, Talks About Facebook's News Feed  - Inside Facebook
Twitter search queries up 33 percent from April to 800 million per day  - VentureBeat
LeBron's Twitter Launch Outplays Promoted Tweet for 'Despicable Me'  - ClickZ

How-To's/Columns

Benefits of Attending a Search Marketing Conference  - ClickZ
When the Conversation Goes on With or Without You  - ClickZ
Mapping Anchor Text To Landing Pages  - Search Engine People
SEM Advanced Series: Budget Optimization - Spend Until Depleted  - adCenter Blog

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