Friday, August 27, 2010

SearchDay: Brent Payne of Tribune Shares Some Social Media Link Building Tips

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SearchEngineWatch.com
SearchDay August 27, 2010
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Today's Top Stories
Brent Payne of Tribune Shares Some Social Media Link Building Tips
Last week at SES San Francisco, Brent Payne, the SEO Director of the Tribune, shared some of his social media link building tips during the News Search Optimization session. You had to be there to get the details, but I interviewed Payne about ...
Greg Jarboe  |  Full story  |  Aug 27, 2010

SEW Expert - Marty Weintraub Online Marketing Fundamentals For New Professionals, Part 2
A new crop of search marketers need to learn the fundamentals of our industry. Class is in session once again. Today's lesson: organic and paid search for newbies.
Marty Weintraub  |  Full story  |  Print version

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More from SEW's Team of Experts
SES Chicago 2010, October 18-22

SEW Expert - Frank Watson Become A Success Tracker: Advanced Conversion Analytics
Drilling deeper: how to get the most out of your data with segmentation, virtual pageviews, and event tracking.
Frank Watson  |  Full story  |  Print version

SEW Expert - Duncan Parry Research into Search and Branding: A Recap
If your brand isn't prominent in search results, you're missing out on impressions, traffic, and sales. Here's how paid search can help improve brand awareness.
Duncan Parry  |  Full story  |  Print version

SEW Expert - Marty Weintraub Online Marketing Fundamentals For New Professionals, Part 1
SES San Francisco brought out a new crop of search marketers who need to learn the fundamentals of our industry. Class is in session. Here's a rundown of some basics and vocabulary for newbies.
Marty Weintraub  |  Full story  |  Print version

Call Phones From Gmail
Google Voice launched a 'call phones' feature this month that works within your Gmail account. Not much to say about it, except that it could make Google Apps for Business an even more attractive proposition, as they are offering international call rates (computer to phone) starting at 2 cents a ...
Jonathan Allen  |  Full story  |  Aug 27, 2010

SES Chicago 2010 is Being Held in October!?!
Now, I've known for months that SES Chicago 2010 was being moved from it's traditional slot in December to October this year, but I was surprised at SES San Francisco last week to hear an industry veteran blurt out, "SES Chicago is being held in October!?!" ...
Greg Jarboe  |  Full story  |  Aug 27, 2010

Yahoo! Organic Results Switch To Bing
Shashi Seth, Senior Vice President of Yahoo! Search Products announced today that Bing now officially powers Yahoo's organic search results in USA and Canada, saying "Yahoo! Web, Image, and Video search experiences on both desktop and mobile devices are now powered by the Microsoft platform in the US and Canada ...
Jonathan Allen  |  Full story  |  Aug 27, 2010

Yahoo Partners With TIM Brasil, Brazil's 3rd Largest Mobile Operator
Yahoo announced today on the Y! Mobile Blog that they have partnered with TIM Brasil, and displaced Google, to provide the search facility to one of the largest mobile carriers in Brazil. Yahoo will power the search facility on the TIM mobile portal, ...
Jonathan Allen  |  Full story  |  Aug 27, 2010

Connect With Almost Every Attendee At SES San Francisco #SESSF Via Twitter
Wow, SES San Francisco was awesome wasn't it? Over 6,000 people registered to hear about the latest skills and insights into search marketing. Attended? If you met cool people and didn't get their business card, then hopefully our Tweetwall tool can help you connect ...
Jonathan Allen  |  Full story  |  Aug 27, 2010

Search News Around The Web
Google buys Angstro and hires founder to help build social networking service - Los Angeles Times
Google Tests Centered Layout - Google Operating System
Paul Allen Sues Apple, Google, Others Over Patents - WSJ.com
Google Trademarks a Computer Called the Speedbook - BNET
Google fixes Gmail bug that re-sent e-mail messages - Computerworld
Find out what's hot on search with the Google Beat - Official Google Blog
An update on our ITA Software acquisition - Google Public Policy Blog
Easier event scheduling in Google Calendar - Gmail Blog
Work better across time zones with Google Calendar - Google Enterprise Blog
Yahoo and Microsoft Search Alliance Teams Visit San Francisco and New York City SEMPO Events - adCenter Blog
Yahoo Revs Up Its Local Content Efforts - paidContent
Search Engine Optimization
Video Sitemap Content Must Match On Page Content - Search Engine Roundtable
Crawler Improvements - Temporary Increase In Crawl Rate - Bing Webmaster Center
SEO (Almost Always) First - ClickZ
Internet marketing due diligence: Checking the plan - Conversation Marketing
Search Advertising
Real Estate Sites Enjoy Benefits of Market Slowdown - ClickZ
Analyze Competition live in all English language accounts - Inside AdWords
Update your Google Advertising Professionals Qualification to the Google Certification Program by October 31 - AdWords Agency Blog
PPC Testing Made Easier with AdWords Campaign Experiments - Search Engine Guide
Analytics & ROI
Building Tracking URLs for Google Analytics - SEO.com
Ten Easy Ways To Improve Your Landing Page Conversions - Peformable
Social Media Marketing
Facebook Faces Class Action Lawsuit Over "Like" Buttons - Mashable
Facebook Lets Advertisers Broaden Age Targeting, Potentially Providing Cheaper Valuable Inventory - Inside Facebook
Guess Who Is Trying To Trademark The Word 'Face'? (And Guess Who Is Trying To Stop It?) - TechCrunch
HOW TO: Get the Most Out of Your Business Facebook Page - Mashable
Older Adults and Social Media - Pew Research Center
Now you can earn virtual currency by watching ads - San Jose Mercury News
Introducing Social Reach and Audience Indexing - Make your Social Content Count - ShareThis Blog
Get Social Insights From Email Contacts With Flowtown - ReadWriteWeb
Local & Mobile Search
Google Bows out of JavaOne Due to Lawsuit - PCWorld Business Center
Google Maps Compass Navigator Doesn't Change Using Click To Navigate - Search Engine Roundtable
International Search
Google Wins Dismissal of Emergency Suit in Hamburg Over Music Video Access - Bloomberg
Don't Click this Button in Google Voice! - Google Operating System
In Malaysia, Yahoo! News Tops List as Most-Visited News Site, The Star Leads Among Local Brands - comScore
Today's Forum Posts
yahoo answer account was banned, how recover?
SES San Francisco brought out a new crop of search marketers who need to learn the fundamentals of our industry. Class is in session. Here's a rundown of some basics and vocabulary for newbies.
Join the discussion  |  Aug 27, 2010

Whats the Difference Between Conversion Optimizer & Googles New Enhanced CPC?
SES San Francisco brought out a new crop of search marketers who need to learn the fundamentals of our industry. Class is in session. Here's a rundown of some basics and vocabulary for newbies.
Join the discussion  |  Aug 27, 2010

Blekko- A Search Engine or a SEO Tool ?
SES San Francisco brought out a new crop of search marketers who need to learn the fundamentals of our industry. Class is in session. Here's a rundown of some basics and vocabulary for newbies.
Join the discussion  |  Aug 27, 2010

What does "Page Depth" actually means?
SES San Francisco brought out a new crop of search marketers who need to learn the fundamentals of our industry. Class is in session. Here's a rundown of some basics and vocabulary for newbies.
Join the discussion  |  Aug 25, 2010

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