SearchDay: Footbalistic For All Soccer/Football-Related Searches

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SearchDay August 6, 2010    Today's Top Stories Footbalistic For All Soccer/Football-Related Searches Footbalistic.com is a site for all your football (read: soccer)- related searches. Think of it: with over 3.5 billion fans worldwide (according to FIFA), this truly is a market with great potential. Meet the Silicon Valley startup that is tapping into it. ... Liva Judic  |  Full story  |  Aug 6, 2010 Search Agency Update - What Are Companies Up To? Bits and bobs to keep up with search agency news: Limelight Networks, eXelate, Mullen, ShopLocal, RSG Media Systems and Mixpanel. Money Matters Acquisition Limelight Networks, the content delivery network, said it acquired cloud-based video publishing and analytics services Delve Networks for an undisclosed sum. ... Liva Judic  |  Full story  |  Aug 6, 2010 RSS Advertisement US Web Analytics Forecast, through 2014 Understand Your Digital World. Optimize Your Marketing. This independent report discusses: - Key trends fueling investment in web analytics - 3 factors limiting success of analysts - Integrating data across channels and tactics Download Now More from SEW's Team of Experts Small Business and Search: Where's the Return? Keywords can make or break any search marketing campaign. Here are some important questions you need to answer about your niche before diving in. Rob Chant  |  Full story  |  Print version Is Author an Authority Signal for Google? Do bloggers have an authority score, and could it be that authors are a weighting factor to consider in the value of links? Let's consider, at a very high level, how it could work. Richard Zwicky  |  Full story  |  Print version Mobile Local Search and the New Click Fraud Check-ins may be the new currency of mobile local search, but sites like Foursquare will need tools to prevent users from gaming the system using what could become the offline version of click fraud: "check-in fraud." Michael Boland  |  Full story  |  Print version Modified Broad Match -- Broad Match as it Should Be You should be making extensive use of modified broad match in your PPC campaigns. And here's why. Melissa Mackey  |  Full story  |  Print version Going to SES San Francisco to See New Products and Play Guitar Hero One of the reasons why senior executives attend their industry's most important events -- even in an "unusually uncertain" economy -- is to "see new products." Hey, I didn't make this up. It's in the findings of a survey conducted by Tradeshow Week. ... Greg Jarboe  |  Full story  |  Aug 6, 2010 YouTube's 'Life in a Day' project Gets 80,000 Entries According to The Associated Press, 80,000 videos have been submitted to YouTube.s "Life in a Day" project. Now, all director Kevin Macdonald needs to do is turn the 4,600 hours of footage into a documentary film. The first step will be to ... Greg Jarboe  |  Full story  |  Aug 6, 2010 Trademark Terms In Adwords Text Extending to Canada, UK, Ireland Seems the success in more advertising using trademarked terms in the US allowing "some advertisers to use third party trademarks in their ad text even if they don't own that trademark or have explicit approval from the trademark owner to use it" has prompted Google to extend theis to Canada, ... Frank Watsonhttp://www.kangamurramedia.com  |  Full story  |  Aug 6, 2010 Google Shows ACE Up Its Sleeve "ACE (AdWords Campaign Experiments) is a free tool that makes it easier to test and precisely measure the impact of changes to your keywords, bids, ad groups and placements," that has just come out of a two month beta, Google stated on their Inside Adwords blog. ... Frank Watsonhttp://www.kangamurramedia.com  |  Full story  |  Aug 6, 2010 Google's First Counter To Twitter & Facebook, Now Waving Goodbye Google Wave will cease to exist at the end of the year and the program/platform stopped further development yesterday, according to the Official Google Blog. "It sounded promising, a melange of new-world communication protocols--somewhere between an email and a chat room, but more ... Frank Watsonhttp://www.kangamurramedia.com  |  Full story  |  Aug 6, 2010 Econsultancy Reports Finds Bid Management Technology Market Will Grow by 14% in 2010 According to a new report from Econsultancy, the pay-per-click bid management technology market will grow by 14% in 2010 as search marketing continues to become more competitive and more complex. The SEMPO State of Search Engine Marketing Report, published by Econsultancy earlier this ... Greg Jarboe  |  Full story  |  Aug 6, 2010 Google AdWords Trademark Case Victory, AOL Revenue Tumbling And More An overview of some of today's search, advertising and tech news. Google Adwords was granted victory by U.S. District court Judge Gerald Bruce Lee in Alexandria, Va, in the case on the alleged trademarks infringement brought against it by Rosetta Stone. Lee ... Liva Judic  |  Full story  |  Aug 6, 2010 'Google Me' Puzzle Coming Together? Slide Buy, Wave Ditch, New Features Reports have it that Google has bought social apps platform Slide for a price tag ranging from $182 million to $228 million, depending on the sources. What we do know for a fact is that the Mountain View-based company is dumping Google Wave while also launching new features. Looking closer, ... Liva Judic  |  Full story  |  Aug 6, 2010 Today's Forum Posts Google Map search issues You should be making extensive use of modified broad match in your PPC campaigns. And here's why. Join the discussion  |  Aug 5, 2010 Switching Domains.. No no? You should be making extensive use of modified broad match in your PPC campaigns. And here's why. Join the discussion  |  Aug 4, 2010 How much does Google really know about us .... You should be making extensive use of modified broad match in your PPC campaigns. And here's why. Join the discussion  |  Aug 2, 2010 Smo? You should be making extensive use of modified broad match in your PPC campaigns. And here's why. Join the discussion  |  Jul 31, 2010 Search News Around The Web Perhaps Not Fondly, Google's Schmidt Remembers Dodgeball "Quite Well" - TechCrunch Google Display Network series: Reach exactly the right audience with precision targeting - AdWords Agency Blog Access two Gmail accounts at once in the same browser - Official Gmail Blog A Look Ahead at the Transition to Microsoft adCenter - Yahoo Search Marketing Blog Webcasts Top Jobs White Papers Let's Hear It For The Brand: Attribution Management 1:00pm EDT / 10:00am PDT Wednesday, August 25, 2010 Accelerating Trust: How to Improve Conversion Rates from Click to Submit to Purchase Tuesday, August 10, 2010 2:00pm EDT / 11:00am PDT SEARCH ENGINE MARKETING (PPC) SPECIALIST Dominion Enterprises Nashville, United States SEM/PPC - Search Engine Marketing - Search Planner Cybercoders.com Boston, United States SEM/PPC - Search Engine Marketing - Search Planner Cybercoders.com Boston, United States Search Marketing Specialist Cleveland, United States Manager, Search Engine Marketing Getty Images Camden, United States © Incisive Interactive Marketing LLC. 2010 All rights reserved. 120 Broadway, 6th Floor, New York, NY 10271 Data protection ClickZ is contacting you at the following address - adisakseo@gmail.com If you prefer not to receive this email, please unsubscribe Do we have your current details? 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