Friday, June 19, 2009

Announcing the SEW White Paper Resource Library

Free Search Engine Watch White Papers
Mobile Version  |  Online Version
Search Engine Watch White Papers
 
 

The White Paper Resource Library provides digital marketing executives with in-depth information on such topics as search engine marketing, social networking, and lead generation.

Featured White Papers

Live Help: The Power of Click to Call & Click to Chat
By Art Technology Group, Inc.
In this paper, we will examine how Click to Chat meets these requirements, identify a set of best practices and look at how Click to Chat can be used to simultaneously drive higher revenue and reduce service costs.
Download This Research
Here's How Click to Call Works
By Art Technology Group, Inc.
This video demonstrates how click to call works and shows how ATG estara can streamline customer support services. Track customer stats, shopping cart value, page view times and purchase decision through the ATG solutions. Download This Research
eStara Click to Chat: Drive More Sales & Better Customer Service with Proactive Chat
by Art Technology Group, Inc.
The outlook is clear - people will continue to spend more time and money online. Your targets will need help at critical points in the process. Delivering live help at the right time can boost conversion rates, increase customer value and build loyalty. Download This Research
Delivering Added Value Consumers Expect from Product Recommendations: Practical Guide for e-tailers
By My Buys
2009 marks the second year that MyBuys and the e-tailing group have surveyed consumers to track how they relate to and use personalized product recommendations (PPR). As part of that effort, we looked at several questions on a historical basis to understand any shifts in the consumer's mind. Our research focus begins with PPR positioning and favored messaging. We also studied the role of email communication in cart abandonment, including using triggered email to avert abandonment and convert carts. Download This Research

View More Research From Our Extensive Marketing White Paper Library

LIST YOUR WHITE PAPERS
Expose Your Company's White Papers To an Audience of IT Business Professionals and Buyers: Click here to start

 
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June 25

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July 01

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Dec 7-10

Upcoming Webcasts

How to Choose the Right SEM Agency or Technology Partner - June 30

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