SearchDay: Bing from the Agency Perspective

Today's Columns: » Bing: The Agency Perspective   » The Web's Wild West Days Are Gone  » Sage's Dirty Little Secret  About | Blog | Forums | Search Marketing Topics | Ratings & Stats | View Online SearchDay  June 19, 2009

Top Jobs User Acquisition Guru lolapps San Francisco, United States Interactive Marketing Specialist GSI Interactive New York, United States Senior Media Buyer Los Angeles, United States Account Executive Incisive Media New York, United States Google Product Management and Marketing Opportunities Google Inc. Mountain View, United States Boulder, United States New York, United States More Jobs White Papers More Research Today's Top Story: Joshua Palau Bing: The Agency Perspective  SEW EXPERTS: OUTSOURCED It's true that Bing has low market share and likely won't put a dent in Google at this time. But we need to get back to some fundamentals and think about what it could mean for the future of online marketing. » Full story » Print version Search Engine Watch Experts Columns Frank Watson The Web's Wild West Days Are Gone  SEW EXPERTS: SEM CROSSFIRE Just a few years ago, the Web was an open playing field where few things were taboo. Those days are gone, and if we're not careful, there could be dire consequences for online marketers. » Full story » Print version Sage Lewis Sage's Dirty Little Secret  SEW EXPERTS: PROMOTION & LINK BUILDING Lean forward here. I'm about to tell you a dirty little secret: Part of an effective PR response is to keep the controversy going. » Full story » Print version Download Now: Mobilize Your Marketing: Small Screen...Huge Opportunity Join Matt Langie and Michael Foschetti, as they discuss: - Recent studies and predictions on mobile usage and growth - How to resolve challenges to mobile measurement - Which metrics matter to different Web site types Download Webinar Now News from the Search Engine Watch Blog Privacy Roundup: Google Street View, French Law, and Congressional Hearings Posted by Nathania Johnson  Jun 19, 2009 Privacy concerns are ever-present, but the past week has generated significant buzz on the matter. First up, Google has been asked by a the European Article 29 Working Party to keep "unblurred" photos for Street View for as little time as possible. The conundrum is this. Google sends its cars out ... » Continue reading Google Analytics Goals Can Now Be Imported Into AdWords Posted by Nathania Johnson  Jun 19, 2009 If you're tired of going back and forth between AdWords and Analytics to track conversions and goals (or tired of setting up a separate tracking code to integrate), then you're in luck. Now, you can import your Google Analytics Goals into your AdWords account. As a result, you can also integrate ... » Continue reading New NC Tax Law Would Use Affiliate Programs to Define Physical Presence, Collect Sales Tax Posted by Nathania Johnson  Jun 19, 2009 North Carolina is following closely in the footsteps of the state of New York in desiring to collect an internet sales tax. If passed, a new tax provision would use the affiliate status of residents to classify businesses as having a physical presence in the state, therefore requiring the retailers ... » Continue reading Persian Translation Features Launch on Facebook, Google Posted by Nathania Johnson  Jun 19, 2009 If you've been following the events surrounding the election in Iran, you know that sites such as Twitter and Facebook have been crucial in demonstrating what is going on in the country. The government has been trying to stifle protests, but the citizens - and media - are determined to ... » Continue reading Offers.com Takes Effort Out Of Searching For Deals Posted by Frank Watsonhttp://www.kangamurramedia.com  Jun 19, 2009 Steve Schaffer, CEO of Vertive, announced his company is launching a new look for Offers.com - the site that takes the work out of finding deals. Speaking at Affiliate Convention in Denver Schaffer announced the launch of the redesigned site. Using feedback from its users, the site was built to make ... » Continue reading Search Engine Watch Forum Discussions one site - many same outbound links  Jun 19, 2009 I operate an established site, a job board and will now be having many outbound links to the same url address to apply for jobs (different url variables). More than 100+ of these links. What can be done to minimize the outbound link value? Would it help to direct to an intermediate ... » Join the discussion Following the Nofollow Kerfuffle  Jun 17, 2009 In my column today, "Following the Nofollow Kerfuffle (http://searchenginewatch.com/3634118)," I go through a few scenarios regarding Matt Cutts' recent disclosures of the changing algorithm Google uses for the nofollow attribute. Go read the article, then come back here and vote on what you think is going on here. » Join the discussion Adwords KW Tool vs Search Based KW Tool  Jun 16, 2009 I have recently been using the new Search Based KW Tool from Google as a supplement to the SEO Tool KW Tool. However I was comparing some numbers given by the Search-Based Tool against some numbers given by the Adwords KW Tool and they are worlds apart. How ... » Join the discussion

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