SearchDay: Four Steps to Social Media Marketing Success

Today's Columns: » Four Steps to Social Media Marketing Success  » Internet Law 101, Part 1  » Consumers Head Online for Local Business Information  About | Blog | Forums | Search Marketing Topics | Ratings & Stats | View Online SearchDay October 19, 2009

Today's Top Story: Erik Qualman Four Steps to Social Media Marketing Success  SEW EXPERTS: SOCIAL MEDIA MARKETING Companies that appropriately engage in these four steps will take their product or service to the top. » Full story » Print version Search Engine Watch Experts Columns Ron Jones Internet Law 101, Part 1  SEW EXPERTS: SEM 101 The basics of trademark law and some guidelines on the proper use of testimonials and endorsements. » Full story » Print version Gregg Stewart Consumers Head Online for Local Business Information  SEW EXPERTS: LOCAL & MOBILE SEARCH A study identifies how consumers use mobile, Google Maps, ratings, reviews, and Internet yellow pages to obtain information about local businesses. » Full story » Print version $50 in Matched Clicks on LookSmart! LookSmart is one of the largest search advertising networks, processing over 1 billion queries daily. Our award winning AdCenter platform offers tracking and targeting features on par with the major search engines. You can be up and running with optimized campaigns in no time. Start today and get $50 in matched clicks! News from the Search Engine Watch Blog YouTube Tests Real-Time Comment Search Posted by Nathania Johnson   Oct 19, 2009 If you like to find instances of people jumping to conclusions, being extremely judgmental and just pure hate, then comment search on YouTube will be right up your alley. Seriously, though, in online reputation management, the ability to search YouTube comments will be very useful for engaged companies. Thankfully, ReadWriteWeb ... » Continue reading Baidu Enters Mobile Search Agreement with China Unicom Posted by Nathania Johnson   Oct 19, 2009 Baidu has been selected by China Unicom to provide wireless search for its 3G mobile subscribers. Baidu's search will be embedded in China Unicom's 3G phone modules. ''We are very excited to join hands with China Unicom today following our partnership agreement with China Telecom in May,'' said Xuyang Ren, ... » Continue reading Yahoo! Dropping Paid Inclusion Program at End of Year Posted by Nathania Johnson   Oct 19, 2009 Yahoo! has announced that it's nixing its paid inclusion program. The program has allowed websites to be submitted to Yahoo!'s search engine by ponying up some moolah. The submissions led to inclusion in the organic listings as the program is separate from Yahoo!'s Sponsored Results. Yahoo! has been criticized ... » Continue reading Google to Provide Free Wifi on Virgin America Flights This Holiday Season Posted by Nathania Johnson   Oct 19, 2009 Airlines have increasingly been introducing Wifi to their flights so that passengers can browse the internet while traipsing the planet. If you're flying Virgin American during the holidays, that Wifi connection will be free courtesy of Google. From November 10, 2009 to January 15, 2010, you'll be able to surf free ... » Continue reading Wolfram|Alpha's New iPhone App Price Tag Stuns Posted by Nathania Johnson   Oct 19, 2009 Wolfram|Alpha has released an iPhone and iPod Touch App. At $50, it's certainly one of the more pricier apps available in the App Store. Mashable says the app has value as a graphing calculator, stock analyzer, etc. But as CNET points out, you still need a web connection to get ... » Continue reading Bobby Labonte and Ask.com Raise Awareness for Breast Cancer at NASCAR Banking 500 Posted by Nathania Johnson   Oct 19, 2009 Under the lights tonight at Lowe's Motor Speedway near Charlotte, North Carolina, the number 96 car will be racing for more than just for NASCAR Sprint Cup Series points. With 13,000 names of people affected by breast cancer, Bobby Labonte will be driving the NASCAR Banking 500 to raise breast ... » Continue reading Yandex Teams Up with Maxthon for Russian Language Browser Posted by Nathania Johnson   Oct 19, 2009 Russian search engine Yandex is teaming up with Maxthon, a popular Chinese browser. Their partnership will yield a Russian language version of the browser. Of course, Yandex will be set as default on the browser. Yandex is the leading search provider in Russia and the second largest in Europe. comScore has ... » Continue reading Google Trike: Going Where No Street View Vehicle Has Gone Before Posted by Nathania Johnson   Oct 19, 2009 Google has added to their Street View transportation fleet: a tricycle. Dubbed "Google Trike," the pimped out pedaling three-wheel bike goes where cars just can't. Or shouldn't, anyway. The idea was conceived by Dan Ratner, a mechanical engineer/mountain biking enthusiast at the Mountain View, CA search giant. Ratner has already ... » Continue reading Buy Relevant Links Today! Find links for your niche in the largest publisher network. Text Link Ads will work with you to find you relevant links. Buy traditional links or links within content and see the results! Join now and get $100 off your first order! Search Engine Watch Forum Discussions Need Traffic Solution  Oct 13, 2009 Hello Dear Members, I am facing some big problems in my traffic. Since Last 3 months i am having bit trouble. My 90% Traffic is coming from the region which i am not targeting. I have checked my keywords ranking and found out there is slight change in some of my Keywords ... » Join the discussion Google Holding Back Newer Sites  Oct 12, 2009 Hi I am working on a client's site in a very competitive market 'Mortgages', we have optimized it and have a good monthly link building plan going on, however we always seem to be around page 20 for the our most competitive term. It is my theory that Google holds ... » Join the discussion google denying url removal request  Oct 10, 2009 Can someone advise how I can get some obsolete urls removed form google index. The pages have been deleted and my server returns a 404 error for these pages. I have also disallowed the urls in robots.txt. But my url removal requests keep getting denied with google's usual lack of information as ... » Join the discussion Top Jobs » Surveyors needed Corey, Canapary & Galanis , United States » Sr. Brand Manager Capital One Richmond, United States » Interactive Producer Hollister, Inc. Boston, United States » Director of Social Media and SEO Link Building Strategy Direct Brands, Inc. New York, United States White Papers

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