Friday, April 9, 2010

SearchDay: DIYSEO: Good Starting Point for Small Businesses?

Today's Posts: » DIYSEO: Good Starting Point for Small Businesses?  » Video: The Next Digital Marketing Frontier  » How to Deal With Difficult SEO Clients  » Competition Defines Your SEO Strategy  
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SearchDay April 9, 2010
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Today from the Search Engine Watch Team of Experts

SEW Expert - Frank Watson Frank
Watson


DIYSEO: Good Starting Point for Small Businesses?
More SMB SEARCH MARKETING SMB SEARCH MARKETING
A new product aims to help small businesses start search engine optimization tactics on their own. A Q&A with DIYSEO's founder, Patrick Gavin.
» Full story » Print version


SEW Expert - Manny Rivas Manny
Rivas


Video: The Next Digital Marketing Frontier
More SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING
The latest developments in video marketing, from video discovery and ad networks, to ad formats and the importance of engagement.
» Full story » Print version


SEW Expert - Kevin Gibbons Kevin
Gibbons


How to Deal With Difficult SEO Clients
More SEARCH ENGINE OPTMIZATION SEARCH ENGINE OPTMIZATION
Some tips for working effectively with the more difficult types of clients: the impatient, the "voodoo" believers, the serial ditchers, the amateurs, and the downright hostile.
» Full story » Print version


SEW Expert - Eric Enge Eric
Enge


Competition Defines Your SEO Strategy
More SEARCH ENGINE OPTMIZATION SEARCH ENGINE OPTMIZATION
Understand the business you're in, and what it will take to succeed in that space from an SEO perspective. Do a careful analysis of the competition before deciding on a strategy.
» Full story » Print version



Rip Van Winkle: Waking Up to Discover Social Media 101
Posted by Greg Jarboe   Apr 9, 2010

If Rip Van Winkle had walked into the Hilton New York to attend SES New York 2010, he might not have realized right away that a revolution had taken place since he'd attended Search Engine Strategies NYC 2004. That's how you get into trouble. ...
» Continue reading

Forrester Research Reports on "The Best and Worst of Paid Search in 2009"
Posted by Greg Jarboe   Apr 9, 2010

Do you know the biggest search marketing challenge facing the search industry? Forrester Research thinks it does. Image via CrunchBaseForrester has just published a report entitled, "The Best and Worst of Paid Search In 2009," in which Forrester reviews the best and ...
» Continue reading

In App Ads On iPad? The Future of Mobile Engagement is Synesthetic
Posted by Jonathan Allen   Apr 9, 2010

Today, Steve Jobs announced iAds, Apple's mobile ad network. Zach Rodgers, from ClickZ, took a first look at the iPad news apps that were ad supported at launch a few days ago. You can see it in action in the video below: While at ...
» Continue reading

Conductor Study Reveals Leading Internet Brands' Natural Search Visibility is Poor
Posted by Greg Jarboe   Apr 9, 2010

Conductor released a research report today on the search visibility and optimization effectiveness of the Internet Retailer 500 (IR 500). The report, entitled "Natural Search Trends of the Internet Retailer 500, evaluates the natural search visibility of the IR 500's more than 88,000 most expensive paid keywords, on which ...
» Continue reading

Google Earth Helps Discover Our Hominid Ancestor in South Africa
Posted by Greg Jarboe   Apr 9, 2010

According to the Official Google Blog, Google Earth played a role in the discovery of a new hominid fossil in the Cradle of Humankind World Heritage Site in South Africa. "The discovery is one of the most significant palaeoanthropological discoveries in recent times, revealing at least two partial hominid ...
» Continue reading

Rip Van Winkle: "Things Change Fast in Today's World"
Posted by Greg Jarboe   Apr 9, 2010

Antti Aapakari, the CEO at Luxus in Finland, made this comment on one of my Rip Van Winkle posts, "Excellent post! You're so right. Things change fast in today's world and you've got to keep up or get left behind." Image via WikipediaThings ...
» Continue reading


Anchor text: succinct or expansive?  Apr 8, 2010
Hello Search Watch- Anchor text: succinct or expansive. I have noted SEO firms tending toward very succinct anchor text for links. If the main "keyword" you are after in your anchor text is three words long, is there any harm to this objective to tacking a few more words ...
» Join the discussion


How Much Traffic Does Yahoo Get  Apr 1, 2010
Hi can anyone could give me an estimate of how much traffic Yahoo gets.
» Join the discussion


Is google's page rank still important?  Apr 1, 2010
Hey guys i wanna know how important is Google's Page Rank..........
» Join the discussion


How does Google handle singular vs plural keywords?  Apr 1, 2010
Hey guys i just wanted to know how Google handles singular vs plural keywords. Looking for your replies.............
» Join the discussion





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