Wednesday, April 21, 2010

SearchDay: Google Integrates Social Shopping Platforms, Bazaarvoice First In The Mix

Today's Posts: » Google Integrates Social Shopping Platforms, Bazaarvoice First In The Mix  » Is E-mail Marketing One of Your Online Marketing Goals?  » The Free Tool Dilemma  » Liberal Democrats' View: It Was Traditional Media That Did It 
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SearchDay April 21, 2010
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Today from the Search Engine Watch Team of Experts

Google Integrates Social Shopping Platforms, Bazaarvoice First In The Mix
Posted by Jonathan Allen  Apr 21, 2010

Now retailers and manufacturers can automatically feed full-text product reviews to Google.com and Google Product Search, via Bazaarvoice's Social Commerce platform. Reviews have been a mainstay of Google Product Search for awhile, but what is distinctly new, is that reviews have previously ...
» Continue reading

SEW Expert - Kevin Gibbons Kevin
Gibbons


Is E-mail Marketing One of Your Online Marketing Goals?
More ANALYTICS & ROI ANALYTICS & ROI
E-mail marketing has a huge part to play as an online marketing tool. Some tips on how to avoid some common mistakes in search campaigns.
» Full story » Print version


SEW Expert - Simon Heseltine Simon
Heseltine


The Free Tool Dilemma
More ANALYTICS & ROI ANALYTICS & ROI
When evaluating search tools, there are many considerations before deciding on whether to use a free tool, pay for a tool, or create a tool in-house.
» Full story » Print version


SEW Expert - Mark Pack Mark
Pack


Liberal Democrats' View: It Was Traditional Media That Did It
More SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING
General U.K. election, week two: Old media opened up the British campaign, but the legacy could yet be a large long-term boost to the reach of new media in politics.
» Full story » Print version



News Search Optimization and Real Time SEO: No More Yesterday's News
Posted by Greg Jarboe   Apr 21, 2010

Last week, I reported that six out of 10 news executives think the Internet is changing the fundamental values of journalism. Well, news search engines and social media are also changing industry best practices in newsrooms, too. Image by SESConferenceSeries via FlickrAt ...
» Continue reading

Check Out YouTube Show & Tell
Posted by Greg Jarboe   Apr 21, 2010

Back in March, I featured some of the video marketing case studies that David Meerman Scott and I thought were worth sharing. Today, the Art Directors Club (ADC) topped that by launching YouTube Show & Tell. Image by SESConferenceSeries via FlickrAccording to ...
» Continue reading

Local Business Center is Becoming Google Places
Posted by Greg Jarboe   Apr 21, 2010

Today, the Official Google Blog announced that the Local Business Center is becoming Google Places. Why? According to John Hanke, Google's VP Google Maps, Earth and Local, "Millions of people use Google every day to find places in the real world, and we want to better connect Place ...
» Continue reading

SearchIgnite Unveils 4.0
Posted by Jonathan Allen   Apr 21, 2010

SearchIgnite '4.0' is released today, which is a newer and enhanced version of the company's search marketing and digital media attribution platform. This latest version includes a number of major enhancements such as in-line editing, ROI forecasting and bulk change management. The ...
» Continue reading

WordStream Launches Advanced SEO Toolset
Posted by Jonathan Allen   Apr 21, 2010

New software suite offers typical keyword analysis and keyword suggestion capabilities of other SEO tools, but is now layering in high-level keyword analytics, keyword grouping and blogging platform plugins, that enables authors to research keywords as they blog. "By integrating keyword research with ...
» Continue reading

SEO Lessons Learned by Reading Mark Twain's 'Life on the Mississippi'
Posted by Greg Jarboe   Apr 21, 2010

Tomorrow marks the 100th anniversary of the death of Samuel Langhorne Clemens, who is better known by his pen name, Mark Twain. What does this have to do with search engine optimization? Well, as the American author and humorist once noted, "A person who won't read has no ...
» Continue reading


Negative keyword match types?  Apr 21, 2010
Good morning. Can anyone direct me to a thorough article of how the negative match types vary among Google, Yahoo, and Bing? In advance, thanks for your help.
» Join the discussion


Why my links were deleted?  Apr 16, 2010
Hello everybody , recently i build 2k links to one of my client but now only few are alive many of them are deleted. What could be the reason for this? looking for your suggestions:)
» Join the discussion


Different search results by time of day  Apr 16, 2010
Hello Search Watch - I have noted predictable patterns of differing search results depending on time of day. For one keyword I watch one listing jumps to #4 at around 7 pm Sydney Australia time and then drops a few pages back around 8.30 am. This pattern has been going ...
» Join the discussion


MSN Publisher Network  Apr 16, 2010
I know Yahoo is moving everyone over to Chitka and I had both. Now I am looking for something to replace Yahoo Publisher Network. Did Microsoft get rid of their Publisher network? What is the name of it? How are people doing with Ad Brite?
» Join the discussion





News From Around The Web

Consumer group to call for Google break up  - San Francisco Chronicle
Google Said to Be in Talks to Buy Travel Company ITA  - Bloomberg
Keep up to date on the AdWords New Ad Formats Initiative   - Inside AdWords
Greater transparency around government requests   - Official Google Blog
Google Selling Map-Based Ads in Five Cities  - ClickZ
How Much Google Traffic Comes From Mobile Devices - A Quick Study  - Convert Offline
Google Senior Developer Programs Engineer Maile Ohye to Deliver Keynote Address at SES Toronto 2010  - Search Engine Strategies Blog
Google Buys Stealth Hardware Startup Agnilux  - peHUB
90% of Content on Google Buzz is Bots, Report Finds  - ReadWriteWeb
URL removal explained, Part III: Removing content that you don't own  - Official Google Webmaster Central Blog
Yahoo Reports Higher Earnings on Microsoft Search Deal  - ClickZ
Yahoo Acquires Me.Me Domain Name For Its Twitter Style Social Brand  - eBrandz
Yahoo Enters Partnership To Help Users Find Apps  - WebProNews
GOP Outguns Dems Online in Congressional Races  - ClickZ
Facebook Continues Growth in U.K. as Bebo and MySpace Losses Continue  - ClickZ

HOW-TOs/COLUMNS

Social Media Analytics Powers the Whole Organization  - ClickZ
Can you buy your visitors?  - State of Search
Student journalists need to learn SEO more than they need AP style  - Online Journalism Review

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