Search Engine Guide - Google wants you to speed up your servers

March 31, 2010 - Navigation: Articles - Readers Respond - Video - Small Biz Talk More Ways to Stay Updated:   RSS    Twitter Google wants you to speed up your servers by Mike Moran -    Tweet This! Nobody likes slow web sites, but did you know that it affects your search results? Google is on the record as saying that site performance is a key factor in both organic and paid search results. The other search engines might be doing the same thing. So, if your site has always been a little sluggish during peak times, or just a bit pokey all the time, it might be hurting you in ways that you don't realize.... $100 in FREE Text Link Ads! Check out our new Link Buying Starter Kit and get: 1. A Free Link Buying Guide 2. $100 in Free Text Link Ads Get started today! SEO 101 - Part 14: Everything You Need to Know About Link Anatomy by Stoney deGeyter -    Tweet This! Over the years what gets analyzed as part of the link has changed in order to provide better search results to web users. Things have come a long way since then. Today's link analysis factors are far more complex. SEO 101 - Part 15: Everything You Need to Know About Linking by Stoney deGeyter -    Tweet This! Links come in all different shapes and sizes. Some good, some bad, some are just there. There are a lot of things to consider when looking at the value of the link. Here we'll look at how links between two sites are valued. Win a $3500 Online Marketing Scholarship from MarketMotive (and Help a Non-Profit to Boot) by Jennifer Laycock -    Tweet This! If you're looking to further your education in online marketing or know of a non-profit that could use an educational boost of their own, you're going to be interested in hearing about MarketMotive's spring scholarship contest. The team at MarketMotive is generously allowing each faculty member to award a scholarship to one of their readers. Return to the Top of this Page Tim Ash's Upcoming Conversion Conference by Sage Lewis -    Tweet This! ConversionConference.com is a very cool new conference being put on by Tim Ash. It's May 4 & 5, 2010 in San Jose. If you are looking to get the most out of your traffic you need to seriously consider this conference.... Return to the Top of this Page In response to... What To Do When Reviewers Lie About You One factor that complicates things is that Yelp (and I'm not sure about other sites) actively discourages businesses from asking customers to write reviews, and it does so by suppressing reviews from people who haven't reviewed a significant number of businesses. One of the reasons that the CEO of Yelp is considered by some to be the most hated man by small business owners is that they use an algorithm that suppresses reviews immediately and removes them from the business page under certain seemingly arbitrary circumstances. Will Marlow WillMarlow.com Digital problem solving In response to... SEO 101 - Part 15: Everything You Need to Know About Linking Yes, let's make our sites for our customers so our conversion rates are higher. Yes, let's make our sites terrific so people want to show link love to us. Yes, let's not try to fool the search engines. Unfortunately, my main organic competitor has a basic site about our products and then tucked away on the site he has an obscene amount of content about unrelated things (we sell natural supplements, he has all sorts of articles about NASCAR, paintball, etc.). And in my (completely unbiased ;^) ) opinion, my site provides the customer with better information that is easier to access and with better specials. In other words, I have more content than him for what we are selling and think my content for what we have in common beats his, hands down. Apart from the unrelated content, which makes his site massive, guess what is the one thing that seems to also set him apart and (therefore?) always places him before me in the searches? Backlinks. And they're not even good ones. This series has been so helpful to me...I've been devouring the articles and making changes. I'm still a little confused as to how sheer numbers of links trump quality links in the Googleverse. Carolyn Schlicher LiquidWholeFood.com Get Real Liquid Vitamins Return to the Top of this Page Free SEO Tools Thinking of buying SEO software? Then try the best SEO tools free first! The Duct Tape Marketing Complete Small Business Marketing System A proven small business marketing roadmap consisting of 14 workbooks and 4 audio CDs! Return to the Top of this Page A list of popular small business forum conversations from the last week. (Chris Logan, our trusty admin at our forum, is enjoying a well deserved break so we are re-running last week's list of hot topics.) SOCIAL MEDIA Confused About Twitter VIRAL MARKETING Online Holiday Competition SEARCH ENGINE OPTIMIZATION What Does Bookmarking Do Duplicate Content On Different Pages EMAIL MARKETING How To Put Value In Your E-Mail Marketing Secrets That The Gurus Don't Want You To Know OTHER ONLINE MARKETING Recognize The Ideal Customer In Online Business Marketing Software Products Or Services Don't Waste Time Competing On Price PREVIOUS WEEK Small Business Forum Update For March 16, 2010 (If you like our search engine news, you'll love our small business news.) Return to the Top of this Page $100 in FREE Text Link Ads! Check out our new Link Buying Starter Kit and get: 1. A Free Link Buying Guide 2. $100 in Free Text Link Ads Get started today! Newsletter Information Current and Archived News This newsletter may be freely redistributed by email in its unedited form. We encourage you to share it with others. © Copyright 2010 K. 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SearchDay: Twitter Launches New Home Page: Find Out Why It Matters To Search

Today's Posts: » Twitter Launches New Home Page  » The 4 Keys to Writing a Paid Search Masterpiece  » SEO With a Skeleton Crew  About | Blog | Forums | Search Marketing Topics | Ratings & Stats | View Online SearchDay March 30, 2010

Top Jobs Sr. SEO Specialist Source Interlink Media Digital Irvine, United States Sr. Product Manager, Aol Search Aol Dulles, United States Arabic Technical Search Manager Dubai SEKARI Dubai, U.A.E. Director of Search & Analytics BancVue Interactive Austin, United States Paid Search Marketing Analyst Dreams Retail Northbrook, United States Today from the Search Engine Watch Team of Experts Twitter Launches New Home Page Posted by Jonathan Allen  Mar 30, 2010 If you haven't seen it yet, here is a screenshot of the new Twitter home page. As predicted, Twitter has brought more focus to trending topics and seems to be applying some sort of algorithm to show the top tweets on the home ... » Continue reading Jeremy Hull The 4 Keys to Writing a Paid Search Masterpiece  SEARCH ADVERTISING How to draft effective paid search ad copy in 70 characters or less. » Full story » Print version Josh McCoy SEO With a Skeleton Crew  SEARCH ENGINE OPTMIZATION Crunched for resources? Here are some simple search engine optimization tactics for those faced with limited staff or budget. » Full story » Print version Search Engine Strategies New York Day 4 - Training! Posted by Guest Blogger   Mar 30, 2010 Day 4 at Search Engine Strategies New York focused on Search Engine Marketing training. One of the downsides to a lot of conferences is that one hour sessions don't allow a deep dive into the topics we really want to discuss. No fear here, as these are four hour long ... » Continue reading Social & the Marketing Mix Posted by Guest Blogger   Mar 30, 2010 Your company should be doing social media. This much you know. One only has to be alive to know something massive is taking place. But what's the best way to begin getting a handle on it all? You're still struggling with SEO and PPC. Well, coming to Search Engine Strategies ... » Continue reading Social & the Marketing Mix Posted by Guest Blogger   Mar 30, 2010 Your company should be doing social media. This much you know. One only has to be alive to know something massive is taking place. But what's the best way to begin getting a handle on it all? You're still struggling with SEO and PPC. Well, coming to Search Engine Strategies ... » Continue reading PPC or SEO? The Ultimate Search Marketing Battle Posted by Guest Blogger   Mar 30, 2010 "Pay per click is just frittering money away when SEO is free." The argument rages on. Is PPC or SEO more effective? Which is easier? Which is faster? Which is better? There are compelling points for and against each. But any marketer with the budget and resources should utilize both for ... » Continue reading The Unlikely Heroes of Search and Social Media Posted by Nathania Johnson   Mar 30, 2010 Line up the unusual suspects. When Terrence Kelleman made a video about his Magic Magnetic bracelet, he had no idea that YouTube would feature the video for 10 days. He had no idea that it would garner over 2.7 million views. It's not ... » Continue reading Why Your Harvard-Educated Writer Doesn't Attract Links Posted by Nathania Johnson   Mar 30, 2010 Quality copy is supposed to attract links, so why don't you have any? At last Tuesday's keynote panel at SES New York (I know you're sick of hearing about it, but bear with me), Jonathan Blum, Principal at Blumsday LLC, lamented the fact ... » Continue reading High Index on Yahoo not Google  Mar 26, 2010 Can anyone explain the main reason for a decent yahoo index but nothing on Google. I understand that links play a major part but any other major factors? » Join the discussion German Web Directories  Mar 26, 2010 Hi, Does anybody know a list of good german web directories? Thanks, Salman » Join the discussion Bid Management Solutions Report  Mar 25, 2010 Hey Guys, I need your expert opinions and some input, please :) A bunch of attendees who come to our training events seek recommendations on Bid Management Solutions. To help folks out in their decision making we are producing a comprehensive Bid Management Solutions report (120+ pages). The purpose of the ... » Join the discussion Help me out  Mar 25, 2010 I have a website which gets displayed in 1st page of Google's result for a particular keyword but not in yahoo results. I need some suggestion on how i could achieve this in Yahoo as well. thanks in advance for your help. » Join the discussion White Papers

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