| Segment Your Way to PPC Success, Part 2 of 2 Tuesday, March 9 @ 1pm EST, 10am PST FREE Webcast | Register now! Experienced PPC managers know that proper campaign optimization calls for hyper targeting. This means setting up new campaigns to address small target audiences, and over time, "slicing and dicing" campaign elements to target smaller and smaller audiences. In this advanced webinar you'll learn to: - Include and exclude campaign settings that can spell success or failure for your entire campaign
- Maximize Quality Score by regularly splitting ad groups
- Isolating brand terms to minimize cost
- Using different landing pages based on visitor intent
| | Speakers | | David Szetela CEO Clix Marketing | Moderator | | Anna Maria Virzi Executive Editor The ClickZ Network | Webcast Sponsors | | | |
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