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| | Today from the Search Engine Watch Team of Experts
The Unlikely Heroes of Search and Social Media Posted by Nathania Johnson Mar 29, 2010 Line up the unusual suspects. When Terrence Kelleman made a video about his Magic Magnetic bracelet, he had no idea that YouTube would feature the video for 10 days. He had no idea that it would garner over 2.7 million views. It's not ... » Continue reading
| Why Your Harvard-Educated Writer Doesn't Attract Links Posted by Nathania Johnson Mar 29, 2010 Quality copy is supposed to attract links, so why don't you have any? At last Tuesday's keynote panel at SES New York (I know you're sick of hearing about it, but bear with me), Jonathan Blum, Principal at Blumsday LLC, lamented the fact ... » Continue reading
| PPC or SEO? The Ultimate Search Marketing Battle Posted by Guest Blogger Mar 29, 2010 "Pay per click is just frittering money away when SEO is free." The argument rages on. Is PPC or SEO more effective? Which is easier? Which is faster? Which is better? There are compelling points for and against each. But any marketer with the budget and resources should utilize both for ... » Continue reading
| Social & the Marketing Mix Posted by Guest Blogger Mar 29, 2010 Your company should be doing social media. This much you know. One only has to be alive to know something massive is taking place. But what's the best way to begin getting a handle on it all? You're still struggling with SEO and PPC. Well, coming to Search Engine Strategies ... » Continue reading
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