Wednesday, March 3, 2010

SearchDay: Search Around the World: Italy

Today's Columns: » Search Around the World: Italy  » Your Locations are Your Biggest Digital Assets  » Measuring Social Media with Web Analytics, Part 1 
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SearchDay March 3, 2010
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SES New York 2010, March 22-26

Top Jobs

VP, Web Marketing Manager / Sr. Marketing Manager
Citizens Financial Group Westwood, United States

Senior Marketing & SEM Manager
WhitePages Seattle, United States

SEO Analyst
ServiceMagic Lakewood, United States

SEO Manager - Apartments.com
Apartments.com Chicago, United States

09-0214 Senior Marketing Manager - Demand Generation
SecureWorks Atlanta, United States

Today's Top Story:

SEW Expert - Michael Bonfils Michael
Bonfils


Search Around the World: Italy
More INTERNATIONAL SEARCH INTERNATIONAL SEARCH
A look at the most popular search engines, top industries, and search marketing best practices in Italy.
» Full story » Print version



Search Engine Watch Experts Columns

SEW Expert - Herndon Hasty Herndon
Hasty


Your Locations are Your Biggest Digital Assets
More ENTERPRISE SEM ENTERPRISE SEM
A physical address has huge online implications. While you're covering your assets, make sure to build up your presence for local-based searches.
» Full story » Print version


SEW Expert - Nathan Linnell Nathan
Linnell


Measuring Social Media with Web Analytics, Part 1
More SOCIAL MEDIA MARKETING SOCIAL MEDIA MARKETING
Measuring social media is possible and Web analytics should be a key part of your measurement strategy. Part one of a two part series.
» Full story » Print version



News from the Search Engine Watch Blog

Women More Likely to Get Social on Mobile
Posted by Nathania Johnson   Mar 3, 2010

Social mom is the new soccer mom. Nielsen Online has released new data on mobile social networking use. Women get social on their mobile phones more than men. Also, the 35-54 age set is using mobile social the most, with 25-34 coming in ...
» Continue reading

Yahoo CEO Bartz Says Would Have Sold Yahoo, Mocks Facebook
Posted by Frank Watsonhttp://www.kangamurramedia.com   Mar 3, 2010

In an interview on CNBC, Yahoo CEO Carol Bartz stated she would have sold Yahoo at $36 when Microsoft was offering, includes a dig at Facebook and admits Yahoo "is really not a Google". During the interview, shown below, Bartz asks "what is Facebook's revenue model" while explaining why the company ...
» Continue reading

Yahoo Turned 15 Today
Posted by Frank Watsonhttp://www.kangamurramedia.com   Mar 3, 2010

Yahoo was born 15 years ago - seems longer but then internet years are sort of like dog years. The company incorporated March 1, 1995. Jerry Yang and David Filo posted about their start: "We've had the unique opportunity to help create an industry and shape the online world, and will continue ...
» Continue reading

Coremetrics Latest to Add Facebook Analytics
Posted by Nathania Johnson   Mar 3, 2010

Measuring the world's most popular social network is taking the web analytics industry by storm. Last week, Webtrends unveiled its Facebook measurement capabilities and this week another web analytics company is jumping in the social media measurement game. Coremetrics has announced the availability ...
» Continue reading

AdWords Extends Mobile Click-to-Call to National Advertisers
Posted by Nathania Johnson   Mar 3, 2010

Expansion of feature allows national phone numbers irregardless of user location. When AdWords brought Click-to-Call to mobile ads a month ago, the idea was to enable local businesses to reach searchers on-the-go. Now, the feature is being extended to national advertisers who wish ...
» Continue reading



Search Engine Watch Forum Discussions

seo advice on what did I miss out?  Mar 1, 2010
hi guysss.. Good to be back.. I need some advices here..i have been doing research on roi.com.au and webmarketingexperts.com.au/ (http://www.webmarketingexperts.com.au/) on the different position in search engine result. When I search the phrase *seo* in Google.com.au _it_ appears on rank #19 while roi.com.au appears much higher in the result. I tried to do comparisons ...
» Join the discussion


javascript rollovers  Mar 1, 2010
Do search engines like to frown on these? These are photos being rolled, exposing continuing photos. What way is the safest bet?
» Join the discussion


closing pages permanently - right way  Mar 1, 2010
I have to close a majority of the pages on a site that is well aged. The site is taking on a new theme. What can I do besides the 301 redirect and 404 page not found. - Realizing there is harm in killing to many pages at once.
» Join the discussion


Length of Adword Titles  Feb 27, 2010
Hello Searchwatch - I see a competitor have a few more spaces for their title than Adwords will allow me. ?? Actually I am aiming for the exact same title yet Adwords will not let me do it? How to get a little more space? GAustralia
» Join the discussion





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