Social Media Track at SES New York - Thursday, March 25

Social Media Marketing From A to Z - SES New York; Thursday, March 25 Mobile Version  |   Online Version
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	Search and Social Tracks: case studies from the brands you trust Before diving head on into the world of social networks hold up. Do you have a plan? Goals? An idea of what to measure, and why social media is important in the first place? DAY 3 of SES (March 25th) will be THE day to attend then - Our search and social track explores strategic insights, actionable trends, rich case studies and industry insider led presentations everywhere business is happening. Did you know? Percent of Marketing Budget Spent on Social Media According to US marketers, February 2010 (% of total) Spend over the next 5 years   17.7% Current Spend in 2010   5.6% * Source: Duke University's Fuqua school of business, "The CMO Survey" February 11, 2010 Marketing departments are looking to more than triple the % of budget spend allocated to social media over the next 5 years. Customer relationships and brand building -two areas of focus are expected to see the highest growth over in coming years. Understand the opportunities and challenges of an emerging social world. You'll learn: Best practices for interacting within virtual social networks How to leverage your brand, services and products in different social media environments What the top social media advertisers are doing in 2010 How to get your social program off the ground How to measure social media ROI and establish the value of conversation View our full agenda for a complete list of Social and Search sessions. REGISTER NOW		SAVE $100 NOW ON ONE-DAY CONFERENCE PASS  SEW Member? Save 20% Learn how   Featured Speakers Liana Evans Director of Social Media Serengeti Communications Tracy Falke Social Media Specialist Freestyle Interactive John Shehata Director of SEO & Social Media Advance Internet, Inc.   Partnered Training SEO Training March 22, 8:30-5:30pm Search Analytics 201 March 22, 9:00-5:00pm Paid Search Training March 22, 8:30-5:30pm   Hotel & Travel Discounts Hilton New York   Get Connected
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