July 16, 2009 - Navigation: Articles - Readers Respond - Video - Small Biz Talk Choosing a Web Host Provider That Won't Jack Your Rankingsby Stoney deGeyterYou may not be concerned about your web hosting package today, but I guarantee you'll be thinking about it the minute your site goes down or you are unable to send or receive email.
Choosing a Web Host Provider That Won't Jack Your Rankings, Part IIby Stoney deGeyterWho you choose as your web host provider, or what type of web hosting account you have can have a profound impact on your search engine rankings. We'll look at a number of other factors that can mess with your site's performance in the search engines. Google Suffering from Big Company Diseaseby Mike MoranGoogle has arguably been a big company for many years now, but it did better than most not to act like one. Big companies run by the whims of its shareholders and creditors, but Sergey and Larry have taken pains to run the company their way and have precious little debt. Big companies suffer from top-down planning, but Google allows employees to spend 20% of their time on personally-selected projects. Big companies begin hiring mediocre employees as they rapidly expand, but the founders have made a personal focus on high standards pay off. But I see a tell-tale sign of big company disease setting in at Google, and if it is the start of a trend, it has great implications for Internet marketers. How SEO Can Help Save the Publishing Industryby Manoj JasraLate last week I caught up with Alex Bennert who is an SEO Strategist at the Wall Street Journal. Alex is scheduled to speak at the upcoming Search Engine Strategies in San Jose on the topic of "How SEO Can Help Save the Publishing Industry" so I decided to get her insight on this topic.... Go Blog Yourself Step 8: Do It Right and Do It Againby Stoney deGeyterDeveloping a good blog isn't about being a one-hit wonder. If all you have in you is one post then you're better off guest-blogging for someone else, instead of trying to build a blog of your own. But if you want to develop your own blog with your own following then you've got to be able to deliver the goods on a regular basis. Return to the Top of this Page
Return to the Top of this Page In response to... How SEO Can Help Save the Publishing IndustryHow do you convey the importance of writing web friendly content to an editor/writer who is print-minded and time compressed? Jessica In response to... How SEO Can Help Save the Publishing IndustryHi Jessica, I think a set of quick wins are important to get the ball rolling. Show him organic search traffic for your current site and if you have conversions/goals set up, show him the amount of conversions driven by organic search. I think if the results are good or bad they work in your favor. If they are positive, this will help make your case. If they are negative, you can explain that there is a huge opportunity you are missing out on. Additionally, you could ask him to test 'web friendly' content on a portion of the site and to see the results it produces. Hope that helps, - Manoj Manoj Jasra In response to... How SEO Can Help Save the Publishing IndustryHi Jessica, Return to the Top of this Page Free SEO ToolsThinking of buying SEO software? Then try the best SEO tools free first! Skaffe.com Directory: Show off your website Express Submit today.Quality directories like Skaffe.com offer you strong search engine exposure. WoW DirectoryPowerful and affordable directory marketing services. Submit your website today! Return to the Top of this Page SOCIAL MEDIA FREE Call: "Twitter Demystified" On 7/21SEARCH ENGINE OPTIMIZATION Links To And From Landing Pages Onpage Optimization QuestionLINK DEVELOPMENT Do Follow Linking Linking And DirectoriesBLOGS AND BLOGGING Associated Press Proposes New Article/Blog TagsREVIEWS Help, My Website Isn't Selling My ServicesOFFLINE MARKETING Bootstrap Or Hire Marketing ProfessionalSMALL BUSINESS FINANCE Setting Up A Single Member LLC Starting A Bookkeeping Business From HomePREVIOUS WEEK Small Business Forum Update For July 7, 2009 (If you like our search engine news, you'll love our small business news.) Return to the Top of this Page
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