 April 9, 2009 - Navigation: Articles - Readers Respond - Video - Small Biz Talk  Q&A: A Few Things You Need to Know About Keyword Usageby Stoney deGeyterI recently received an email from someone looking for some advice and a variety of topics. I thought our readers here would benefit from my response. This is the first post of a series of questions and answers touching on keywords and how search engines interpret keyword usage.
 Peeling Back the Onion: Metrics that Matter to a Good Search Engine Optimization Companyby Scott BureshThe first thing we hear in terms of search engine optimization - a company wants to be in that coveted top spot on Google, Yahoo!, Ask, and MSN. No matter the industry or specialty, when companies approach us with their desired goals for an SEO campaign, it's usually all about improving their rankings and positions ... and often nothing else.  AdWords (beta) Interfaceby Diana AdamsWhat do you think? Upon my initial overview, I can say I like it....  Why shouldn't I do my search work in-house?by Mike MoranAs someone who has helped search marketers build up their in-house search resources for years, you might think that there are never any reasons that I'd recommend using an agency. But you'd be wrong. There are always situations that require a different approach, and in most cases the right answer is a hybrid approach to search. Read on for why you might not want to do everything in house....  What's the Recipe for Making Your Blog Content More Relevant?by Mack CollierOne of the biggest concerns you'll hear from bloggers struggling to write that next post is 'it's all been said before'. And it's true, by now every topic has pretty much been covered and dissected from every angle. But does that mean you can't bring something new to the table? Speak Your Customer's--Not Your Corporate's--Languageby Stoney deGeyterNo matter what you're saying to the customer you want to be polite, non-offensive and, yes, even helpful!  Top 500 Search Engine Keywords Of The Week - April 7, 2009by WordtrackerThis week's list of the top 500 most frequently searched keywords.... Return to the Top of this Page 
Return to the Top of this Page  In response to... Peeling Back the Onion: Metrics that Matter to a Good Search Engine Optimization CompanyThat is just so right on. Don't you think that people don't tune into conversion enough? We hear this same thing all the time: I need to be on page 1 for this term. But we often wonder: "Will that term really convert for them?" We always recommend running a pilot paid search campaign prior to doing any SEO. For people who really understand how long SEO takes, and that it is months and sometimes years until the desired effect, it seems really smart to know you will be making money with the term. Adam Return to the Top of this Page  Free SEO ToolsThinking of buying SEO software? Then try the best SEO tools free first! Skaffe.com Directory: Show off your website Express Submit today.Quality directories like Skaffe.com offer you strong search engine exposure. WoW DirectoryPowerful and affordable directory marketing services. Submit your website today! Return to the Top of this Page  SEARCH ENGINE OPTIMIZATION How To Get Better Results Than The Scammers How To Target 2 Keywords In A Single Page Astronomic Difference Between Keyword Research Tools Dynamic Content Issues & Includes Importance Of Expired Domain Age Are There Any Penalties For Not Linking Out Are There Any Penalties With Links From Same IP Or WebsiteSMALL BUSINESS ISSUES Should I Show Retail Price For Comparison Splitting With A Partner Before StartupCHAT Second Hand Pickle JuicePREVIOUS WEEK Small Business Forum Update For March 31, 2009 (If you like our search engine news, you'll love our small business news.) Return to the Top of this Page
Newsletter InformationThis newsletter may be freely redistributed by email in its unedited form. We encourage you to share it with others. |
To unsubscribe/change profile:
click here
Email list management powered by Listcast
No comments:
Post a Comment