September 24, 2009 - Navigation: Articles - Readers Respond - Video - Small Biz Talk How to Engage Online Marketing in an Offline Worldby Stoney deGeyterAll it takes is a little creativity and out of the box thinking to turn your offline marketing into great online marketing.
Why Blogs Aren't Deadby Mike MoranFor the past couple of years, people have been asking if blogging is now dead. Now, as you read this blog post, you might expect that if I took the time to write it, I probably don't agree. And I don't. But the "blogging is dead: crowd does have a point—I just don't think the situation is as extreme as they say.... Damn it Jim, SEO is an Investment, Not an Expense!by Stoney deGeyterMost investments don't give you an immediate return. SEO is no different. Many small business owners fail to understand that in order to succeed online a significant investment must be made. Gone are the days when you could throw up a website and expect to become an overnight success. Most of today's overnight business success are back by investments in time, money, resources or any combination of those. A Guide to Pitching Bloggersby Aditya MaheshFrom an SEO standpoint, the blogosphere is a goldmine. It provides the opportunity for marketers to build targeted natural "in-content" links which are not only great for increasing search engine rankings, but also can drive significant amounts of targeted traffic... New Free Keyword Research Toolby Manoj JasraWhen conducting keyword research, it's important to look for both the deeper, mid- and long-tail variations of keywords - and also other adjacent ways of searching for similar things, such as related terms and synonyms. Last month, WordStream invited me to participate in a private beta of their Free Keyword Tool, which was released as a public beta this week. One of my favorite features is its ability to suggest related terms.... Can You Manage 5000 Blogs a Dayby Eric BrownThere is a product that has launched recently, which is aimed currently at the multifamily, apartment owner/operator space, but may well also extend into additional industries, such as Travel, Hotels, Wine and the like, that is worth taking a look at. I expect that some of the readers and followers of this blog may be skeptical, but I am interested in hearing your feedback.... Quickly Diagnosing Problems in Analyticsby Manoj JasraIf your boss is anything like mine, you don't just hand over reports and call it a week/month/quarter/etc. When traffic jumps or drops, you're asked to explain not only what happened, but why it happened. For any online marketer, this means a deep dive into your data. But how do you extract meaning from the numbers quickly?... Return to the Top of this Page
Return to the Top of this Page In response to... I Would Do Anything To Make My Dream Come TrueSage - Great video. How many times do I hear this everyday? I would do anything? As a serial entrepreneur, I have risked it all a few times. My current company, s-go.net is my favorite of all time. And I always say that it is my last job. I will never retire, either. I have old crappy cars. My newest car is 10 years old. I also have an old pickup truck that is 16 years old. I keep a few because they are always breaking. My current company is small, can be virtual, and can react immediately to any industry or technology change. I am helping clients immensely now in terms of search and marketing in general. I am on the wire without a safety net below. At times is is very scary, Most of the time it is a thrill of a lifetime. Steve Gorney In response to... Damn it Jim, SEO is an Investment, Not an Expense!I totally agree with this very comprehensive post. SEO is indeed NOT an expense but an INVESTMENT. If you want to compete in the growing and competitive world of online marketing, you are going to have spread the word about your website and make sure that potential clients can find your website. Especially when you're still new in the business world, SEO should be your top priority. Santa-Barbara-SEO-Taylor Return to the Top of this Page Free SEO ToolsThinking of buying SEO software? Then try the best SEO tools free first! Skaffe.com Directory: Show off your website Express Submit today.Quality directories like Skaffe.com offer you strong search engine exposure. WoW DirectoryPowerful and affordable directory marketing services. Submit your website today! Return to the Top of this Page SEARCH ENGINE OPTIMIZATION KPMRS Website Rankings Tool Google Doesn't Use Keywords Tag For Ranking Found All My Pages Within Google Top 300, What's NextOTHER ONLINE MARKETING Business Promotion On Delicious Registering .Net And .Org Domains E-mail Marketing Myths Which Should Have Died Years AgoOFFLINE MARKETING Do You Use Coupons To Attract Customers Are Business Card Placements At Restaurants EffectiveQUESTIONS ABOUT THE FORUM Would Be Nice To Have 3 Links In SignaturesPREVIOUS WEEK Small Business Forum Update For September 17, 2009 (If you like our search engine news, you'll love our small business news.) Return to the Top of this Page
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