Monday, November 9, 2009

SearchDay: Google Acquires Mobile Advertising Provider AdMob

Today's Columns: » Google Acquires Mobile Advertising Provider AdMob  » Your Social Media Content Must Be Valuable  » Facebook Fan Pages 101 
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SearchDay November 9, 2009
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SES Chicago - December 7-11, 2009

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Today's Top Story:

Google Acquires Mobile Advertising Provider AdMob
Posted by Nathania Johnson  Nov 9, 2009

AdMob has been a major player in the mobile advertising world, really taking off when Apple enabled apps on their iPhone and iPod Touch devices. Google is gobbling up their competition mobile ad competition by acquiring AdMob. "Mobile advertising has enormous potential as a marketing medium and while this industry ...
» Continue reading


Search Engine Watch Experts Columns

SEW Expert - Liana Evans Liana
Evans


Your Social Media Content Must Be Valuable
More SEW EXPERTS: SOCIAL MEDIA MARKETING SEW EXPERTS: SOCIAL MEDIA MARKETING
Listening to your audience in social media communities talk about the best features of your product should give you insight into how to provide them with valuable content.
» Full story » Print version


SEW Expert - Ron Jones Ron
Jones


Facebook Fan Pages 101
More SEW EXPERTS: SEM 101 SEW EXPERTS: SEM 101
Marketers, organizations, and businesses can reach out to customers using Facebook's group pages and fan pages.
» Full story » Print version


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News from the Search Engine Watch Blog

Microsoft Rolls Out adCenter Fall 2009 Upgrade
Posted by Nathania Johnson   Nov 9, 2009

Over the weekend, Microsoft adCenter began rolling out its Fall 2009 upgrade. Tina Kelleher took to the official adCenter blog to give the scoop: The adCenter team is in the process of getting ready to roll out the adCenter Fall 2009 Upgrade this weekend. This upgrade will include improvements in reporting, ...
» Continue reading

Google Maps Adds NYC Subway System Layer, Available for Some Mobile Phones Too
Posted by Nathania Johnson   Nov 9, 2009

Google has added a new layer to their Maps: the New York City Subway System. This will be handy for those of you attending SES New York next spring. To use it, view New York City in Google Maps and then click the "More" option and select Transit. Zoom in and you'll ...
» Continue reading

Go to SES Berlin or SES Chicago for Nine Trainers Training
Posted by Greg Jarboe   Nov 9, 2009

During the past seven weeks, I've shared seven compelling reasons for going to either Search Engine Strategies Berlin or SES Chicago 2009. For those of you who want to join in the chorus, they are "eight days a-learning, seven tracks amazing, six booths astounding, five brand new things, four keynote ...
» Continue reading

Caution: Social Media May Be Closer Than They Appear
Posted by Greg Jarboe   Nov 9, 2009

I've just finished attending Day 1 of the PRSA International Conference in San Diego. Arianna Huffington, founder of The Huffington Post, was the Sunday keynote speaker. Katie D. Paine, CEO of KDPaine & Partners, discussed Social Media Measurement: Establishing ROI. And Peter Himler, founder and principal of Flatiron Communications, Rick ...
» Continue reading

Twitter Tries to Get Rid of Spammy Trending Tweets
Posted by Nathania Johnson   Nov 9, 2009

If you've ever viewed the stream of Tweets in a Trending Topic on Twitter, you've no doubt seen your share of spam. Twitter is now testing improvements to trending topics in order to get rid of the spam. Twitter says they're focusing on identifying high-quality Tweets, but didn't go into detail. ...
» Continue reading

American Daily Newspapers Employ 25% Fewer People Than in 2001
Posted by Greg Jarboe   Nov 9, 2009

I apparently caused a stir yesterday at the PRSA International Conference in San Diego. Actually, it was a disturbing fact -- or an inconvenient truth -- that I cited which caused the stir. So, don't shoot the messanger. During the Q&A part of the conference workshop, "Looking Ahead: The ...
» Continue reading



Search Engine Watch Forum Discussions

Images appearing AdWords  Nov 5, 2009
Have any of you seen these types of ads in AdWords? Is this something that is now available to everyone? http://www.box.net/shared/static/b23kg7hkq3.gif
» Join the discussion


duplicity filter...........Please help  Nov 5, 2009
Hi There is a big problem going on with my business site's services page. here is the problem explained: Since last few months my services page is not shown in the Google SERPs for its keywords, I am targeting. And yesterday I came to know that Google has crawled and indexed the ...
» Join the discussion


page tags - repeat root url terms?  Nov 5, 2009
Watching G, and MSN, I see a very slow trend of G shying away from descriptive tags in existence. Although there are many, many repeat terms. What is the trend and what might be harmful? This is for a new site being launched. --> What about repeat terms? --> What ...
» Join the discussion


Whois Privacy Programs Illegal  Nov 4, 2009
Not exactly, but recent court rulings support claims that if you falsify your whois information and use a privacy program you could be nailed. A ruling by the US Court of Appeals 9th Circuit in the case of U.S. v Kilbride has determined that using whois privacy on domains can be ...
» Join the discussion





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