Monday, November 16, 2009

SearchDay: Social Media Success Stories

Today's Columns: » Social Media Success Stories  » Facebook Marketing 101  » The Year of Mobile: Closer Than We Think? 
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SearchDay November 16, 2009
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SES Chicago - December 7-11, 2009

Top Jobs

Director, Online Acquisition Marketing - Consumer (eCommerce, SEM/SEO)
Barnes & Noble.com New York, United States

Senior Manager, Channel Sales
Yahoo! Sunnyvale, United States

Senior Manager, Partner Management
Yahoo! Sunnyvale, United States

Senior Search Analyst
U.S. International Media Los Angeles, United States New York, United States

Senior Digital Planner
U.S. International Media Los Angeles, United States

Today's Top Story:

SEW Expert - Erik Qualman Erik
Qualman


Social Media Success Stories
More SEW EXPERTS: SOCIAL MEDIA MARKETING SEW EXPERTS: SOCIAL MEDIA MARKETING
What is the ROI of social media? Consider these success stories before activating your calculator.
» Full story » Print version



Search Engine Watch Experts Columns

SEW Expert - Ron Jones Ron
Jones


Facebook Marketing 101
More SEW EXPERTS: SEM 101 SEW EXPERTS: SEM 101
Tips on promoting your Facebook fan page, engaging your audience, and how to be found in real-time searches.
» Full story » Print version


SEW Expert - Gregg Stewart Gregg
Stewart


The Year of Mobile: Closer Than We Think?
More SEW EXPERTS: LOCAL & MOBILE SEARCH SEW EXPERTS: LOCAL & MOBILE SEARCH
Consumers are increasingly relying on smartphones and other mobile devices to select local businesses and brands. Consider these trends.
» Full story » Print version


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News from the Search Engine Watch Blog

Google Updates API for SideWiki with RSS Capabilities
Posted by Nathania Johnson   Nov 16, 2009

Back in September, Google launched Sidewiki. When you're using the Google Toolbar, you can access Sidewiki for any web page (that's been annotated with the tool). You'll see comments and notes about the site, as chosen and ranked by Google. Now, Google is updating the API for Sidewiki. With the update, ...
» Continue reading

Go to SES Berlin or Chicago for (Over) Ten Authors Speaking
Posted by Greg Jarboe   Nov 16, 2009

During the past nine weeks, I've shared nine significant reasons for going to either Search Engine Strategies Berlin or SES Chicago 2009. For those of you who want to join in the chorus, they are: "nine trainers training, eight days a-learning, seven tracks amazing, six booths astounding, five brand ...
» Continue reading

Wordstream Integrates Google Analytics for Comprehensive Keyword Research
Posted by Nathania Johnson   Nov 16, 2009

Wordstream has released an update to their keyword research tool that integrates Google Analytics. The reason for the integration is to pull information about what keywords are actually driving traffic to your website to give you a comprehensive view of your keyword landscape. Keyword tools are good at providing information on ...
» Continue reading

Fliqz Launches Online Video SEO Tool
Posted by Nathania Johnson   Nov 16, 2009

Video solution provider Fliqz has announced the launch of a new online video search engine optimization (SEO) tool. The tool is dubbed SearchSuccess and Fliqz says that companies who tested the product are experiencing early success. A whopping two-thirds of the videos submitted by these early customers have reached first page ...
» Continue reading

Google Adds AdSense for Feeds, Feedburner Data to Analytics
Posted by Nathania Johnson   Nov 16, 2009

If you use AdSense for Feeds or Google Feedburner to manage RSS feeds on your site - and you use Google Analytics - then you'll be glad to know Google is connecting the two. You'll be able to iew click data for your feeds services in Google Analytics. Analytics ...
» Continue reading

Google Updates AdWords Editor
Posted by Nathania Johnson   Nov 16, 2009

A new version of Google's AdWords Editor has been released. Version 7.6.1's new features include: Ad scheduling and advanced location targeting Add/Update Multiple Campaigns Account tree editing Promoted Video ads Export spreadsheet with images (ZIP) Updated features include: Keyword expansion Campaign and ad group pickers Import CSV error export There's also new bidding terminology: Max. CPC Search - (previously Max. CPC) Max. ...
» Continue reading


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Search Engine Watch Forum Discussions

Opinions on Social Media Links From Prime Website?  Nov 16, 2009
Aloha All - I'm getting ready to put the links from a client website to their different social media accounts. You click on the Twitter icon, you go to their twitter account, etc. It looks like we're going to put them on every page ...
» Join the discussion


New Meta Tag for SEO?  Nov 12, 2009
I was wondering why the search engines have not yet introduced a new meta tag that targets negative keywords? If relevance is key, such a meta tag would stop your site from showing for totally irrelevant keywords e.g. the obvious example would be a negative keyword of "free" if your ...
» Join the discussion


naming and redirection of a website  Nov 11, 2009
I have got 2 sites *site A* - sells clothes and footwear *site B* - sells stationery now I want to name *site B* with a new name and thereafter the old name shall no more exist. both the sites, A and B, are doing good (page rank and organic traffic) *Practice - 1* - add ...
» Join the discussion


Caffeine is ready for a larger audience  Nov 10, 2009
Now that Google announced (http://www.google.com/errors/caffeine/unavailable.html) the end of this sandbox... what´s going to be next? When do you think they are going to activate Caffeine "more widely"? :confused:
» Join the discussion





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