Wednesday, November 18, 2009

SearchDay: What You Can Do Now to Start Ahead of the Game in 2010

Today's Columns: » What You Can Do Now to Start Ahead of the Game in 2010  » Don't Overdo the Tweaking  » Facebook Marketing 101 
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SearchDay November 18, 2009
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SES Chicago - December 7-11, 2009

Top Jobs

Director of Marketing Communications
Avery Dennison Brea, United States

Publisher
Confidential Leading Publisher New York, United States

Director, Online Acquisition Marketing - Consumer (eCommerce, SEM/SEO)
Barnes & Noble.com New York, United States

Senior Manager, Channel Sales
Yahoo! Sunnyvale, United States

Senior Manager, Partner Management
Yahoo! Sunnyvale, United States

Today's Top Story:

SEW Expert - Herndon Hasty Herndon
Hasty


What You Can Do Now to Start Ahead of the Game in 2010
More SEW EXPERTS: BIG BIZ SEW EXPERTS: BIG BIZ
Start the New Year off right by resolving your tracking and attribution, taking care of some basic SEO issues, and finding ways to keep your site fresh.
» Full story » Print version



Search Engine Watch Experts Columns

SEW Expert - Eric Enge Eric
Enge


Don't Overdo the Tweaking
More SEW EXPERTS: ORGANIC SEO SEW EXPERTS: ORGANIC SEO
Time spent constantly changing on-page content is time you aren't link building, doing PR, and social media reference building. Here's how to avoid making this mistake.
» Full story » Print version


SEW Expert - Ron Jones Ron
Jones


Facebook Marketing 101
More SEW EXPERTS: SEM 101 SEW EXPERTS: SEM 101
Tips on promoting your Facebook fan page, engaging your audience, and how to be found in real-time searches.
» Full story » Print version


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News from the Search Engine Watch Blog

Google Scholar Adds Legal Search for U.S. Federal and State Courts
Posted by Nathania Johnson   Nov 18, 2009

Google Scholar is adding legal search to its offerings. This enables anyone to search the full texts of legal opinions given in U.S. federal and state district, appellate and supreme courts. Simply go to Google Scholar, select the radio button for "Legal Opinions and Journals" and then search your keyword. Here's how ...
» Continue reading

Yahoo Dropping Go Mobile January 12
Posted by Frank Watsonhttp://www.kangamurramedia.com   Nov 18, 2009

Yahoo will be stopping support for Go January 12 and is telling people to migrate to m.yahoo.com - their mobile portal, Cnet noted. As CNet reports "Killing Yahoo Go is in line with Yahoo's mobile strategy, says Yahoo's global head of mobile product marketing, Adam Taggart. "In the past 18 months, ...
» Continue reading

Google To Preview Chrome OS Thursday, Launch In New Year
Posted by Frank Watsonhttp://www.kangamurramedia.com   Nov 18, 2009

Google has announced they will hold a preview of the Chrome OS this Thursday and the product will launch in the new year, according to the Washington Post. "Sundar Pichai, Google's VP of Product Management and Matthew Papakipos, Google Engineering Director for Google Chrome OS will be speaking at the event,: ...
» Continue reading

iPerceptions Launches New Interactive Dashboard Compatible with Web Analytics Programs
Posted by Nathania Johnson   Nov 18, 2009

iPerceptions has launched a new integrated web analytics solution called A&B Interactive Dashboard. The tool is designed to draw out behavioral and attitudinal data to provide marketers a clearer idea of what's drawing conversions and why. It's compatible with web analytics programs such as Google Analytics, Omniture, Coremetrics, and Web ...
» Continue reading

AdGooroo Unveils Academic Program Featuring Free Tools for Educators
Posted by Nathania Johnson   Nov 18, 2009

AdGooroo is launching a new academic program that provides free resources to educators wishing to teach their students about search marketing. The program provides free academic licenses to AdGooroo's SEM Insight. "Supporting the academic community is a top priority for AdGooroo, and we're offering them free access to SEM Insight, our ...
» Continue reading

Boost eLearning Provides Course on New Google Search Features
Posted by Nathania Johnson   Nov 18, 2009

Boost eLearning provides search training for organizations, so that employees can conduct efficient searches for their business research. Now, Boost eLearning has unveiled a new course featuring Google's new search features. The new course explores the new "show options" feature which allows searchers to filter their searches by time and type. "A ...
» Continue reading

Yahoo! Announces Yodel Studio Winners
Posted by Nathania Johnson   Nov 18, 2009

The winners of the Yahoo! Yodel Studio contest have been announced. Tiffany Jo Allen of Tucson, AZ Katherine Skene of St. Andrews, UK Ankitaa Bhattacharji of Mumbai, India The winners were publicly voted on after Yahoo! selected three finalists each for the US, UK, and India from 21,000 submissions. Tiffany Jo's Yodel can be ...
» Continue reading

Yahoo Among Profiters From Senate Investigated $1.4 Billion 'Web Scam'
Posted by Frank Watsonhttp://www.kangamurramedia.com   Nov 18, 2009

The U.S. Senate Committee on Commerce, Science and Transportation are investigating loyalty programs from companies including Vertrue, Webloyalty, and Affinion that generated $1.4 billion with credit card information given to them by their marketing partners - which include Yahoo - without the knowledge of most of the customers, Cnet reported. "The ...
» Continue reading

FacteryLabs Launch FactRank Engine
Posted by Frank Watsonhttp://www.kangamurramedia.com   Nov 18, 2009

The search industry has seen a lot of new engines developed moving towards a diversity of specific needs. Recently, "real time" search has been a hot topic with the use of social media in search. This week a new engine was launched by FacteryLabs - an search technology company founded by ...
» Continue reading


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Search Engine Watch Forum Discussions

Difference in Adwords & Analytics Conversion  Nov 18, 2009
Does anyone has idea why i there is huge difference in adwords and analytics conversion data, i know that there has been some time factor but i havent got any exact reply from Google.
» Join the discussion


What is best way to start SEM?  Nov 17, 2009
Hey guys, I have been doing SEM since past year but still wanted to figure out the best way how to optimize the account in initial stage....pls share your thoughts...
» Join the discussion


Re-use 301 redirected domain  Nov 17, 2009
How long will it take for search engines to index normally a domain that was 301 redirected to other domain?
» Join the discussion


Difference between Google and Google Directory  Nov 17, 2009
can someone please tell me the difference between the 2 I run a seo softeware for our company we show up very well for google but not the google directory whats the difference and how can i show up better for the google directory
» Join the discussion





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