SearchDay: Google OS Arrives, In the Form of a Browser

Today's Columns: » Google OS Arrives, In the Form of a Browser  » 6 Tips for Small Business Marketing Success  » How Much Are You Spending on SEO?   » There's No Secret Recipe to SEO  » Looking for Answers in a Search Marketing Forum? Be Specific!  About | Blog | Forums | Experts | Search 101 | Ratings & Stats | View Online SearchDay �September 2, 2008

Top Jobs 17266 CNET Networks New York, United States Display Media Sales Manager Become, Inc Mountain View, United States 17086 CNET Networks San Francisco, United States SEO Manager Forex Capital Markets (FXCM) New York, United States MANAGER, E-BUSINESS: DIRECT-TO-CONSUMER/ NATURAL Kellogg Company Battle Creek, United States More Jobs Today's Top Story: Google OS Arrives, In the Form of a Browser Posted by Kevin Newcomb  Sep 2, 2008 Rumors of a "Google Operating System" have been around for a few years now, fueled by Google's expansion into e-mail, analytics, desktop search, Web applications, pizza delivery...well, maybe not that. Today, Google has made a significant step toward becoming a Web-based operating system by launching a beta version of the open-source ... » Continue reading Search Engine Watch Experts Columns Carrie Hill 6 Tips for Small Business Marketing Success  LITTLE BIZ How can the success of a sticky idea be analyzed and repeated? In his new book, SES keynote speaker Dan Heath shares some thoughts that can help small business Web marketers find success. » Full story » Print version Mark Jackson How Much Are You Spending on SEO?  AU NATURAL Organic search results get many more clicks than the paid search results. And, due to the nature of SEO, you're not limited to a certain "budget." So why aren't more companies spending big bucks on SEO? » Full story » Print version William Flaiz There's No Secret Recipe to SEO  OUTSOURCED Some marketers are looking for a secret, step-by-step recipe to SEO success. But while a general framework is necessary to be effective, the search engine optimization process must be adaptable. Here are some tips for guiding you down the path to SEO success. » Full story » Print version Frank Watson Looking for Answers in a Search Marketing Forum? Be Specific!  SEM CROSSFIRE If you're a newbie looking for guidance in search marketing, there are plenty of places to find it, if you know how to best phrase your request for information. Search marketing has grown into a very broad field, but if you take the time to ask specific questions, you're much more likely to get you the answers you need. » Full story » Print version News from the Search Engine Watch Blog Google Chrome: Google Open Source Browser Posted by Frank Watson  Sep 1, 2008 Philipp Lenssen over at Blogscoped has a detailed article about Google's browser project including a link to a great cartoon. Apparently the rumors were true and the former Mozilla employees have been busy. » Continue reading Google Courting Agencies for Advertising Beyond Search Posted by Nathania Johnson  Sep 2, 2008 Traditional advertising agencies have long been wary of Google. That's no surprise, really, when a company comes out of almost nowhere to change an entire industry. And as Google has grown, the search company has expanded beyond search to create revenue streams from other all-too-lucrative advertising mediums. Now, Google is courting agencies ... » Continue reading 140 Million Mobile Social Users by 2013, Generating $410 Million Posted by Nathania Johnson  Sep 2, 2008 Social networking is hot, but connecting on a mobile phone is on the rise. ABI Research projects that by 2013, over 140 million mobile users will use social networks on their phones, generating $410 million in subscription revenues in the process. And just where will this growth be the strongest? ABI research ... » Continue reading Google's Picasa Launching Face Recognition Software Posted by Frank Watson  Sep 2, 2008 At noon in Mountain View, Google will announce the launch of face recognition software in their latest version of Picasa, according to Cnet.com. The software will help people tag names to their photographs - handy for that odd face in a group shot you are not sure of. Now I wonder ... » Continue reading AdEx Acquires Online Lead Gen Firm, Bay Harbor Posted by Nathania Johnson  Sep 2, 2008 Online marketing company AdEx has announced the acquisition of Bay Harbor, an online lead generation firm. Bay Harbor uses a proprietary software platform to perform behavioral targeting which identifies marketers' best prospects in several financial services and other consumer interest segments. "Bay Harbor's lead generation platform allows us to capitalize ... » Continue reading Google Offers Video Sharing in Business Applications Suite Posted by Nathania Johnson  Sep 2, 2008 Google has added video sharing to its business applications suite, Google Apps Premier Edition. The feature is being called Google Video for business and there are high expectations for the application. Matthew Glotzbach, product management director of Google Enterprise told Reuters, "What YouTube did in the consumer world, Google Video for ... » Continue reading Aaron Wall and Wordtracker Publish �50 Kick-Ass Keyword Strategies� Posted by Greg Jarboe  Sep 1, 2008 Wordtracker has teamed up Aaron Wall to publish new e-book, �50 Kick-Ass Keyword Strategies,� which offers simple, smart and speedy ways to use keywords to attract more customers online. Or, to keep the alliteration going, �50 Kick-Ass Keyword Strategies� is packed with pointed, practical tips that focus on what today�s online ... » Continue reading Search Engine Watch Forum Discussions AdWords Quality Score - What's in a Name?  Sep 2, 2008 A lot! I've always felt a bit uneasy about the word "quality" in AdWords Quality Score, because the main component of QS is (Bid*CTR), and this is Google's financial yield from an ad. Put another way, I could take one of my best performing ads, one which both I and Google ... » Join the discussion PPC High Bids  Sep 2, 2008 Hi there, I have a PPC account on google adwords and have relevant keywords with good landing page and relevant ad text but still no impressions r coming on the keywords. I have raised my CPC up to $1 but still no searches???????????????:confused: » Join the discussion How could this possibly happen!  Aug 29, 2008 So I log into my companies webmaster tools today to check on things noticed a very supicious error. Our ppc.asp was not showing because Google indexed it as ppc.asp/ so it returned a 404. We have been number 1 for this term for sometime now and we have not changed ... » Join the discussion

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