SearchDay: I'm a PC, What Are You?

Today's Columns: » I'm a PC, What Are You?  » Use Care When Choosing an SEO Agency  » Who Audits the Auditor?  » Worried About the Economy? Why Not Try SEO?  About | Blog | Forums | Experts | Search 101 | Ratings & Stats | View Online SearchDay �September 24, 2008

Top Jobs More Jobs Today's Top Story: Kevin Ryan I'm a PC, What Are You?  SEARCHING FOR MEANING Apple is trying to connect with the rest of the world (beyond college students dominating the Mac audience) via great ad campaigns. However, if you can't connect with your audience in the real world, you're flushing all your marketing efforts right down the drain. » Full story » Print version Search Engine Watch Experts Columns Eric Enge Use Care When Choosing an SEO Agency  BY THE NUMBERS The increasing awareness about what SEO is and what it can do is a good thing. But it's important to beware of "instant experts" who know a few things about what's going on, but don't get the whole picture. Don't hire an SEO or begin SEO work on your own without validating that it's the right course of action. » Full story » Print version Mark Jackson Who Audits the Auditor?  AU NATURAL There are some individuals and companies who will provide SEO audits. But some of these folks look at this as an opportunity for them to earn new business or referral checks. So how do you get an honest opinion on whether your SEO efforts have a passing grade? » Full story » Print version Aaron Shear Worried About the Economy? Why Not Try SEO?  BIG BIZ Many companies that have been focusing on search advertising are finding their budgets starting to be squeezed by the recent economic downturn. It may be time to pay more attention to SEO. Search engine optimization doesn't require a huge investment, but it can offer large rewards. » Full story » Print version WebTrends Ad DirectorTM -- Way Beyond SEM Bid Management Automated. Performs non-stop analysis of keywords, placement, creative and market conditions. Intelligent. Self-learning technology adjusts campaigns to produce the best possible results at the optimum price. Infinite. Can test millions of SEM variables, make thousands of bid changes a day. Average Results: 44 % ROAS boost in 90 days. Learn more >> News from the Search Engine Watch Blog New Yahoo Board Approves Talks with AOL Posted by Nathania Johnson  Sep 24, 2008 Yahoo's new board of directors met on Tuesday and approved new talks with Time Warner regarding a possible sale of AOL. Yahoo recently expanded its board to 11 members, adding investor Carl Icahn in a settlement after his attempt to takeover the company with a new board. Frank Biondi and ... » Continue reading Google Maps Adds Comprehensive NYC Transit Directions Posted by Nathania Johnson  Sep 24, 2008 Riding the subway, hopping the ferry, and catching the train just got easier in the New York City metropolitan area. Google Maps has added comprehensive transit directions for the region, which includes data from: Metropolitan Transit Agency (MTA)The Port Authority of New York and New JerseyNew Jersey TransitCity of New York To ... » Continue reading AOL Adds SmartBox (aka Query Suggestions) to iPhone Mobile Search Posted by Nathania Johnson  Sep 24, 2008 AOL is adding query suggestions to its mobile search for the iPhone and iPod touch. Dubbed SmartBox, it's designed to aid searches on mobile phones since it is a pain to type on mobile phones. (Well, it is!) Writing on the AOL search blog, Farhon Memon says, "By combining the functionality ... » Continue reading hakia Calls for Librarians to Contribute Credible Web Sources Posted by Nathania Johnson  Sep 24, 2008 Semantic search engine hakia is calling for librarians to contribute credible web sources. They've done this in the past in the health industry. One of the reasons behind the request is that popular websites aren't always credible and vice versa. It's also clearly a strategic alternative to Google, which bases rankings ... » Continue reading Technorati Releases State of the Blogosphere 2008 Report Posted by Greg Jarboe  Sep 23, 2008 Technorati has started releasing the State of the Blogoshpere 2008 report. It will be a couple of more days before the full report is online. The previous report was release in April 2007, so a lot has changed in the past year-and-a-half. Here are just some of the highlights: Blogs ... » Continue reading Rebecca Lieb On Top 100 Silicon Alley's Digital Business Execs Posted by Frank Watson  Sep 24, 2008 Former head of ClickZ Rebecca Lieb is on the Silicon Alley Insider's Top 100 digital executives list and is moving up into the top ten! The site is getting users to vote so everyone show some support for a person who worked hard for us. It is an impressive list of people, ... » Continue reading Search Engine Watch Forum Discussions Adwords slow showing ads  Sep 23, 2008 For the second time is as many weeks, big G is taking forever to begin displaying my ads. It's been 5 days since my campaign was made active and still no ads. Is anyone else having this problem? And yes, I have checked all the usual ... » Join the discussion Google Doesn't Monitor Landing Pages  Sep 23, 2008 This morning a competitor of ours is using a javascript based pop up window to trap users if they try to exit their landing page by closing out the browser window or navigating away to another domain name. When any of these onChange events occur the visitor gets the following: Image: ... » Join the discussion Google Updates the Dynamic vs. Static URL Debate  Sep 23, 2008 Google's latest Official Webmaster Central Blog post provides some great information when it comes to the age old dynamic vs. static debate. http://googlewebmastercentral.blogspot.com/2008/09/dynamic-urls-vs-static-urls.html :) » Join the discussion

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